Argophilia

Αργοφιλία: For the love of the journey.

EyeWide Digital Marketing

Greece Hotels Reopen Offering Spectacular Deals on Paradise

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Greece has reopened for tourists seeking out a slice of paradise. Hotel marketing experts say now is the time of unprecedented vacation deals

Crete Island: A Destination with a Celestial Potential

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A look at the tremendous potential of sustainable Crete hospitality and tourism with some of the industry’s most knowledgeable experts.

RevitUp Travels to Hotel Association of Halkidiki Summit

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RevitUp will be at the Hotel Association of Halkidiki meetup on February 2nd, along with key hotel management to pave the way in 2020.

Hospitality Expo Cyprus Takes Aim at Boosting Business

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Coming 25 – 27 January 2020 in Nicosia, the 1st International Exhibition – Hospitality Expo Cyprus will feature key technologies, services, and strategies for the Cyprus market.

RevitUP Revenue Catalyst Shines at Athens 100% Hotel Show

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This past week in Athens, EyeWide Digital Hotel Marketing and Cyprus-based Plarino Hotel Management Services launched RevitUP at the 100% Hotel Show held November 15-18 at Athens’ MEC Paianias Exhibition Center. EyeWide, a leading European hotel marketing firm, partnered with Cyprus based Plarino, in order to create a unique hotel revenue enhancement. The holistic hotel revenue […]

Greek Hoteliers Get Ready for 2020 Season Balancing Act

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Greece’s 2019 tourism season warns of a disastrous 2020. Unless stakeholders think outside the box, Crete and other markets will suffer.

East Crete Region Hosts “Modern Trends in the Tourist Market”

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The Economic Chamber of Greece Regional Department of Eastern Crete hosted an event, “Modern Trends in the Tourist Market,” which focused on suggested strategies for the upcoming touristic season.

A Prescription for Recovering from Our Marketing Disease

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Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.

Diver’s Club Crete: An American in Paradise Part I

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A few minutes from Crete’s capital in Heraklion there’s a great place for the vacationer to become a real adventurer, and to practice a laid back and luxurious island life at the same time. My staff at Argophilia and a group of old friends got to sample this dynamic of the island while visiting the quaint village of Agia Pelagia recently. So, for those interested in unique experiences on Crete, here’s a short story on cooling it on Greece’s biggest island.

Exploring Like a Local in Argyroupoli on Crete

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A recent trip to one of Crete’s most famous villages reminded us of the island’s most precious gift, the philoxeníā (φῐλοξενῐ́ᾱ) exhibited by Cretans. Visiting Rethymno Prefecture and the community of Argyroupoli (ancient Lappa) over the Easter holidays, our team found a gem of a local tour guide named Manolis Neonakis.

A Litany of Rural Cultural Tourism: Argyroupoli at Easter

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On April 5th, 2018 a small group of local entrepreneurs and regional stakeholders met in the Crete town of Argyroupoli, in Rethymno Prefecture, to discuss a cultural tourism initiative for rural areas of the island.