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hotels marketing

Business Travel Post-COVID Will Be All About Differentiation

2021-02-03 by Phil Butler

Business travelers

A new report from GBTA suggests business travel will not fully recover before 2025. But there’s more to it if businesses are to survive.

Tags: business travel segment, Dave Hilfman, GBTA, HospitalityNew, hotels marketing, Korosh Farazad, marketing, McKinsey, travel, travel marketing

The 101 on Travel Influencer Marketing Post-Pandemic

2020-07-07 by Phil Butler

influencer marketing

Recent studies suggest influencer marketing is becoming more important than ever in the wake of the coronavirus pandemic. But there’s a catch.

Tags: hotels, hotels marketing, IAB, influencer marketing, marketing, Rick Bursky, social media influence, tourism influencer, tourism marketing, travel celebrity, travel influencers

A Thin Light Shines On Greek Hotels From Beyond the Pandemic Tunnel

2020-05-04 by Phil Butler

Minas Liapakis

The pandemic is destroying the businesses of countless Greeks. There are some bright points, however, for those capable of taking advantage.

Tags: EyeWide, EyeWide Digital Marketing, EyeWide Digital Marketing Agency, Greece hospitality, Greece tourism, Greek hotels, Harry Theoharis, hotels marketing, Minas Liapakis, RevPAR, tourism, tourism minister

East Crete Region Hosts “Modern Trends in the Tourist Market”

2018-12-11 by Argophilia Travel News

EyeWide Digital's Minas Liapakis in Agios Nikolaos

The Economic Chamber of Greece Regional Department of Eastern Crete hosted an event, “Modern Trends in the Tourist Market,” which focused on suggested strategies for the upcoming touristic season.

Tags: Agios Nikolaos hotels, Anthi Christinou, crete, Crete coutrism, Elounda S.A., EyeWide Digital Marketing, Fotis Kokotos, Hellenic Chamber of Hotels, hotel marketing, hotels marketing, Lassithi, Minas Liapakis, tourism

Investors Eyeball Mediterranean Resorts and Hotels

2018-10-17 by Aleksandr Shatskih

hotel investment forum

International real estate broker Tranio has announced the exclusive release of a joint report with the Mediterranean Resort & Hotel Real Estate Forum (MR&H) to explore international investors sentiment in the Mediterranean resorts and hotels market.

Tags: Club Med, Club Med Marbella, Europe hotels, Europe investments, hotels, hotels marketing, Ikos Olivia, Mediterranean, Mediterranean resorts, resorts, Tranio

Orient-Express Launches Association by Excellence Program

2013-01-10 by Phil Butler

In hospitality news from leading luxury player Orient-Express Hotels, a new associate hotels programme by them promises independently owned and managed hotels new momentum.

Tags: booking affiliates, hotel, hotel ads, hotel affiliates, hotelier affiliations, hotels marketing, Mr & Mrs Smith, O'Rourke, partnerships, WIHP Hotels

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Featured Stories

The Six Pufferfish Species Found in Greek Waters

Manolis Mylonakis Saves Another Life at Balos

Lifeguard Saves 10-Year-Old Boy from Drowning at Balos Lagoon

Morosini Fountain enclosed

Bureaucracy Is Heraklion’s Most Enduring Monument

Kapriko

Galatas Pediadas Celebrates the 29th Kapriko Festival on July 10-11

Crete animal cruelty

Confronting the Culture of Animal Cruelty in Crete

Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

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Your go-to guide for foraging cretan horta

Stories of Interest

The Six Pufferfish Species Found in Greek Waters

2026-07-08 By Mihaela Lica Butler

From the infamous Silver-cheeked Toadfish, whose powerful bite and deadly toxin have made headlines across the Mediterranean, to tiny deep-water species that most swimmers will never encounter, these invasive fish are now part of Greece’s marine life.

spearfishing diver AI illustration

Search Intensifies After Missing Spearfisher’s Gear Found Off Frangokastello

2026-07-08 By Manuel Santos

A Frontex thermal drone and multiple vessels search for a 65-year-old missing spearfisherman in Crete after his gear was found 5 nautical miles offshore.

Silver Nova pool deck

Luxury Cruise Ship Silver Nova Makes First Visit to Heraklion

2026-07-08 By Argophilia Travel News

Heraklion welcomed a new addition to its growing cruise portfolio this week as the luxury cruise ship Silver Nova made its first-ever visit to the Cretan capital. The maiden call was marked by the traditional plaque exchange ceremony aboard the vessel, attended by representatives of the Heraklion Port Authority, the Hellenic Coast Guard, and the […]

Chania market reopening 2026

Chania Municipal Market Targets September Reopening After Years of Restoration

2026-07-08 By Iorgos Pappas

Chania’s restored Municipal Market is expected to reopen in September, with shop owners beginning work on their premises during July.

Heraklion restaurants

Heraklion Restaurants See Plenty of Visitors but Less Spending This Summer

2026-07-08 By Victoria Udrea

Heraklion’s hospitality sector says visitor numbers remain strong, but cautious spending and rising costs are squeezing restaurant businesses.

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