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hotels marketing

Business Travel Post-COVID Will Be All About Differentiation

2021-02-03 by Phil Butler

Business travelers

A new report from GBTA suggests business travel will not fully recover before 2025. But there’s more to it if businesses are to survive.

Tags: business travel segment, Dave Hilfman, GBTA, HospitalityNew, hotels marketing, Korosh Farazad, marketing, McKinsey, travel, travel marketing

The 101 on Travel Influencer Marketing Post-Pandemic

2020-07-07 by Phil Butler

influencer marketing

Recent studies suggest influencer marketing is becoming more important than ever in the wake of the coronavirus pandemic. But there’s a catch.

Tags: hotels, hotels marketing, IAB, influencer marketing, marketing, Rick Bursky, social media influence, tourism influencer, tourism marketing, travel celebrity, travel influencers

A Thin Light Shines On Greek Hotels From Beyond the Pandemic Tunnel

2020-05-04 by Phil Butler

Minas Liapakis

The pandemic is destroying the businesses of countless Greeks. There are some bright points, however, for those capable of taking advantage.

Tags: EyeWide, EyeWide Digital Marketing, EyeWide Digital Marketing Agency, Greece hospitality, Greece tourism, Greek hotels, Harry Theoharis, hotels marketing, Minas Liapakis, RevPAR, tourism, tourism minister

East Crete Region Hosts “Modern Trends in the Tourist Market”

2018-12-11 by Argophilia Travel News

EyeWide Digital's Minas Liapakis in Agios Nikolaos

The Economic Chamber of Greece Regional Department of Eastern Crete hosted an event, “Modern Trends in the Tourist Market,” which focused on suggested strategies for the upcoming touristic season.

Tags: Agios Nikolaos hotels, Anthi Christinou, crete, Crete coutrism, Elounda S.A., EyeWide Digital Marketing, Fotis Kokotos, Hellenic Chamber of Hotels, hotel marketing, hotels marketing, Lassithi, Minas Liapakis, tourism

Investors Eyeball Mediterranean Resorts and Hotels

2018-10-17 by Aleksandr Shatskih

hotel investment forum

International real estate broker Tranio has announced the exclusive release of a joint report with the Mediterranean Resort & Hotel Real Estate Forum (MR&H) to explore international investors sentiment in the Mediterranean resorts and hotels market.

Tags: Club Med, Club Med Marbella, Europe hotels, Europe investments, hotels, hotels marketing, Ikos Olivia, Mediterranean, Mediterranean resorts, resorts, Tranio

Orient-Express Launches Association by Excellence Program

2013-01-10 by Phil Butler

In hospitality news from leading luxury player Orient-Express Hotels, a new associate hotels programme by them promises independently owned and managed hotels new momentum.

Tags: booking affiliates, hotel, hotel ads, hotel affiliates, hotelier affiliations, hotels marketing, Mr & Mrs Smith, O'Rourke, partnerships, WIHP Hotels

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Featured Stories

Heraklion military camps meeting

Why Former Military Camps Could Be Put to Better Use to Enhance Visitor and Community Experience

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German Travelers Put Crete on the Map for Autumn Escapes

OFI Crete

OFI Takes Crete to Europe With Eight-Match Europa League Campaign

Kastelli Airport

€46.8M Electrification Project Begins for New Heraklion Airport

Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

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Stories of Interest

flood erosion

Skaleta Coastal Works to Resume in November With €62,886 Safety Upgrade

2026-09-03 By Mihaela Lica Butler

Rethymno signs a €62.8K supplementary contract for Skaleta’s coastal front works, with construction set to resume on November 2, 2026.

air passengers rights

Chania Cruise Traffic Remains Strong With 215,000 Passengers So Far in 2026

2026-09-03 By Kostas Raptis

air passengers rights

flood erosion

€200,000 Approved for Flood and Erosion Protection in Fire-Hit Villages of Southern Crete

2026-09-03 By Iorgos Pappas

€200,000 in funding has been approved for flood and erosion protection in fire-hit Saktouria and Gianniou in southern Crete.

air passengers rights

Skaletа Seawall Gets €62,886 Safety Upgrade Before Work Resumes

2026-09-03 By Ion Bogdan V.

A €62,886 supplementary contract will strengthen the Skaleta seawall against wave action and improve beach access safety near Rethymno.

Heraklion Airport passenger records

Heraklion Airport Handles 1.85 Million Passengers in August

2026-09-03 By Mihaela Lica Butler

Heraklion Airport recorded 1.85 million passenger movements in August 2026, with international arrivals up 3.47% and Germany leading foreign markets.

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