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hotels marketing

Business Travel Post-COVID Will Be All About Differentiation

2021-02-03 by Phil Butler

Business travelers

A new report from GBTA suggests business travel will not fully recover before 2025. But there’s more to it if businesses are to survive.

Tags: business travel segment, Dave Hilfman, GBTA, HospitalityNew, hotels marketing, Korosh Farazad, marketing, McKinsey, travel, travel marketing

The 101 on Travel Influencer Marketing Post-Pandemic

2020-07-07 by Phil Butler

influencer marketing

Recent studies suggest influencer marketing is becoming more important than ever in the wake of the coronavirus pandemic. But there’s a catch.

Tags: hotels, hotels marketing, IAB, influencer marketing, marketing, Rick Bursky, social media influence, tourism influencer, tourism marketing, travel celebrity, travel influencers

A Thin Light Shines On Greek Hotels From Beyond the Pandemic Tunnel

2020-05-04 by Phil Butler

Minas Liapakis

The pandemic is destroying the businesses of countless Greeks. There are some bright points, however, for those capable of taking advantage.

Tags: EyeWide, EyeWide Digital Marketing, EyeWide Digital Marketing Agency, Greece hospitality, Greece tourism, Greek hotels, Harry Theoharis, hotels marketing, Minas Liapakis, RevPAR, tourism, tourism minister

East Crete Region Hosts “Modern Trends in the Tourist Market”

2018-12-11 by Argophilia Travel News

EyeWide Digital's Minas Liapakis in Agios Nikolaos

The Economic Chamber of Greece Regional Department of Eastern Crete hosted an event, “Modern Trends in the Tourist Market,” which focused on suggested strategies for the upcoming touristic season.

Tags: Agios Nikolaos hotels, Anthi Christinou, crete, Crete coutrism, Elounda S.A., EyeWide Digital Marketing, Fotis Kokotos, Hellenic Chamber of Hotels, hotel marketing, hotels marketing, Lassithi, Minas Liapakis, tourism

Investors Eyeball Mediterranean Resorts and Hotels

2018-10-17 by Aleksandr Shatskih

hotel investment forum

International real estate broker Tranio has announced the exclusive release of a joint report with the Mediterranean Resort & Hotel Real Estate Forum (MR&H) to explore international investors sentiment in the Mediterranean resorts and hotels market.

Tags: Club Med, Club Med Marbella, Europe hotels, Europe investments, hotels, hotels marketing, Ikos Olivia, Mediterranean, Mediterranean resorts, resorts, Tranio

Orient-Express Launches Association by Excellence Program

2013-01-10 by Phil Butler

In hospitality news from leading luxury player Orient-Express Hotels, a new associate hotels programme by them promises independently owned and managed hotels new momentum.

Tags: booking affiliates, hotel, hotel ads, hotel affiliates, hotelier affiliations, hotels marketing, Mr & Mrs Smith, O'Rourke, partnerships, WIHP Hotels

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Featured Stories

Crete Heating Oil prices 2026

Heating Oil Debuts at a Staggering €1.60 per Liter in Crete, Sparking Fear of a Freezing Winter

€52M Greek Fisheries Scandal

European Public Prosecutor’s Office Investigates €52M EU Fisheries Fund Scandal in Greece

Heraklion old cold-storage warehouse

Heraklion’s Old Cold-Storage Warehouse Gets Green Light for Hotel Conversion

Special Olympics Kayaking Games AI illustration

Crete to Host European Special Olympics Kayaking Games at Lake Kournas

Heraklion Fishermen Protest

Cretan Fishermen Stage Black-Flag Protest Over Fuel Costs and Regulations

Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

Lovage, The Kitchen of Venus

Your go-to guide for foraging cretan horta

Stories of Interest

Nikos Kazantzakis airport site AI illustration

Heraklion’s Sudden Real Estate Rush Over the Old Airport Land

2026-10-19 By Arthur Butler

Diving into the hilarious scramble as Heraklion officials dust off 1932 deeds to claim a 32.4% stake in the aging Nikos Kazantzakis airport site.

mushroom crete

A Six-Kilo Giant Mushroom Has Been Found in the Cretan Countryside

2026-10-19 By Victoria Udrea

Following heavy autumn rains, a massive 6-kilogram wild oyster mushroom has been discovered in rural Crete, highlighting the island’s rich agritourism bounty.

Lasithi Plateau

OAK Employees Defend Flood Operations in Lasithi Plateau Following Record Rains

2026-10-19 By Arthur Butler

As torrential autumn storms reshape Crete’s landscape, severe flooding in the Lasithi Plateau has sparked intense debate over water management, infrastructure readiness, and rural protection. After widespread criticism of flooded farmlands and damaged crops across the highland plateau, the OAK Employee Union stepped in to defend regional infrastructure operations. According to hydrological data the union […]

Heraklion Teacher Strike I illustration

Teachers to Strike in Heraklion on October 21

2026-10-19 By Argophilia Travel News

A teacher strike rally at Eleftheria Square in Heraklion on October 21 will cause traffic delays for visitors navigating the city center.

Sitia dog rescue firefighters

Firefighters Rescue Trapped Dog From Natural Well in Sitanos

2026-10-19 By Argophilia Travel News

Firefighters in Sitia successfully rescued a dog trapped in a deep natural well in Sitanos, earning warm praise from the grateful owner.

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