A lesson from Crumb Healthy Living on Crete in the lost public relations art of reciprocity. Marketing has led us astray, here’s how.
PR
Hotel Marketing: Yes, Social Media Influencers are Still “In”
This report reveals for hoteliers a much better guide to social media influencers, and into the marketing strategies that work.
A Prescription for Recovering from Our Marketing Disease
Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.
MyGuestXP Provides Curative for Negative Hotel Reviews
A new and innovative online platform I ran across is taking aim at mitigating negative hotel guest reviews. MyGuestXP connects any hotel Wi-Fi systems, allowing hotel management to step in before negative reviews hit websites like TripAdvisor.
Scream Out to Celebrate Norway’s Best, “The Scream”
Visit Norway is creating the longest “scream” on our planet to honor the anniversary of Edvard Munch’s birth, the painter of the famous “Scream” painting.
Cyprus Travel Sails – Everywhere In the UK
A huge advertising campaign will be taken to the many media outlets; TV, radio, posters, flyers, the works, by the Cyprus Tourism Organisation. A tagline the organization created to touch everyone’s heart is; “Cyprus in Your Heart” – striking words, representing Cyprus as it is; beautiful, scenic, from the beaches to the mountain tops, from ancient ruins, to ever more decadent cities.
Lifestyle Hotels & Other Booking Filters
Are you looking for something or someone to filter your digital world? Argo Travel News takes a look at another travel accommodation filtering channel, Lifestyle Hotels, with mentions of a few others. If ever there were a need for good suggestion engines, the travel space is in dire need. How do you decide where to go, where to stay, what to do? Let’s look at regional players in travel booking.
Britain’s PM Uses Online Booking: Well Maybe
It should come as no real surprise that Britain’s Prime Minister, David Cameron, gets his vacation deals via the Internet too. According to the news from Travelmatch and the Daily Mail, Cameron’s booked a luxurious villa in Italy via the online travel portal. He and his family will be headed out on vacation via budget airline, the whole shebang, just like you or I. Well, almost – read on.