A lesson from Crumb Healthy Living on Crete in the lost public relations art of reciprocity. Marketing has led us astray, here’s how.
PR
Hotel Marketing: Yes, Social Media Influencers are Still “In”
This report reveals for hoteliers a much better guide to social media influencers, and into the marketing strategies that work.
A Prescription for Recovering from Our Marketing Disease
Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.
MyGuestXP Provides Curative for Negative Hotel Reviews
A new and innovative online platform I ran across is taking aim at mitigating negative hotel guest reviews. MyGuestXP connects any hotel Wi-Fi systems, allowing hotel management to step in before negative reviews hit websites like TripAdvisor.
Scream Out to Celebrate Norway’s Best, “The Scream”
Visit Norway is creating the longest “scream” on our planet to honor the anniversary of Edvard Munch’s birth, the painter of the famous “Scream” painting.