Trivago, a leading global hotel metasearch, announced the winners of its annual Trivago Awards to recognize and reward this year’s top-rated and top-performing properties on the search platform. These awards are the highest endorsement Trivago gives to hotels, in recognition of their achievements in customer service and metasearch marketing throughout the year. Johannes Thomas, Trivago […]
According to research from the Business Travel Show, travel buyers are still not convinced of the efficacy of next-generation technology. The research shows that fully one fifth of the 134 European buyers polled believe that by 2022, bots, Blockchain and alternative realities (AR, VR, MR, XR) will ‘significantly improve booking, saving time and money. Conversely, more […]
Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.
The folks at Google are trying to solve for “X” again with a Google Maps feature called “Mapping Thanksgiving.”
RezBS is breathing new life back into Caribbean excursions by providing seamless booking capabilities for small businesses.
Berlin social travel startup Mapify has announced raising $1 million in seed funding from U.S. and Europe-based funds and angel investors.
The little talked about (until it failed) “Airbnb killer” – Wimdu is going belly up. The startup launched back in 2011 has announced it will “cease operating by the end of 2018.” The German company counts 100 employees located in Berlin and Lisbon. The startup founded by serial entrepreneurs Arne Bleckwenn and Hinrich Dreiling was […]
Greek digital marketing company AboutHotelier has just launched a new hotel rate shopping and intelligence platform called OTAScanner. According to the news from the agency, the tool helps hoteliers scrutinize their revenue management strategies for optimized profitability.
SiteMinder, a leading cloud platform for the global hotel industry, will travel to Crete to meet with local hoteliers and advise them on best practices in global distribution.
Besides being an SEO ranking factor, HTTPS is an imperative for user’s peace of mind. Sites marked “not secure” in Chrome may loose vistors and ROI.
TripAdvisor has just unveiled a new site/mobile experience launching in late 2018 that may dramatically effect the digital travel landscape.
A new and innovative online platform I ran across is taking aim at mitigating negative hotel guest reviews. MyGuestXP connects any hotel Wi-Fi systems, allowing hotel management to step in before negative reviews hit websites like TripAdvisor.