Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.
Over the last decade, our team has had the exquisite opportunity to stay at some of Europe’s most hospitable and beautiful hotels. Before the vacation season for 2017 gets in full-swing, it seems a good time to reflect on destinations and places to call home for your enjoyment. Here’s a list of superb accommodations we are sure you will remember forever too.
Hospitality analytics leader SnapShot rolls out a Crunchbase-like Hotel Technology Index, a comprehensive database featuring hotel software and technology providers crucial for hospitality professionals.
The hotel landscape in Portugal is unique among European markets for several reasons. The best way to describe the landscape there is “feast and famine”, as some hotel businesses are flourishing, while others are bankrupt. A May 19th event, the Cascais Tourism Forum, held for the first time this year, focuses on the developmental challenges for hotels wanting to survive in this dynamic environment.
In news from SnapShot GmbH, the hotel analytics company is going on the road to demonstrate its new platform, and to hold discussions on hotel data usage in key cities in Germany, Austria, the UK, and Belgium. The company says hoteliers in these cities will get hands on experience which demonstrates the full capabilities of its flagship product, SnapShot Analytics.
Market segment, the new paradigm hotel revenue people seek to optimize and utilize, it can be an elusive beast. Using guest analytics and loyalty data will become more and more useful, but the key segments, and those data sets, will power the coming hotel operations shift toward predictive analytics. Here are some resources that should be […]
What’s the one question every hotel owner, director, and revenue manager on Earth wants to ask about Big Data and predictive analytics? “Where’s the proof?” This is what’s missing from every conference presentation, and ever marketing pitch for tech tools that will jump start the new business intelligence (BI). For those in need of such […]
Coming up next week in Budapest, dotcomhotel’s Hospitality E-Commerce & Revenue Management Conference kicks off May 30th at the Continental Hotel Budapest.
Have you ever Google’d before going on a trip, only to run across one crappy website after another in search of a hotel? Face it, despite all the technology advances, the mobile breakthroughs enabling us like never before, hotel websites still suck. WIHP aims to change all that.