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Martin Soler

A Prescription for Recovering from Our Marketing Disease

2018-11-29 by Phil Butler

Soap sales

Digital communications has for too long been reclassified as only a function of marketing. Public relations communicators should have been in the lead all along.

Tags: Brian Solis, Dave Senay, digital marketing, earned media, Edelman PR, Epoch Times, EyeWide, EyeWide Digital Marketing, FH, Fleischman Hillard, Future Works, marketing, Martin Soler, media, Minas Liapakis, PR, public relations, RADAR, Richard Edelman, WIHP

Five More European Stay Recommendations

2017-03-12 by Phil Butler

Grand Hotel Toplice Lake Bled

Over the last decade, our team has had the exquisite opportunity to stay at some of Europe’s most hospitable and beautiful hotels. Before the vacation season for 2017 gets in full-swing, it seems a good time to reflect on destinations and places to call home for your enjoyment. Here’s a list of superb accommodations we are sure you will remember forever too.

Tags: Angleterre Hotel, Copenhagen, crete, Crete hotels, Grand Hotel Toplice, Greece, Hotel Bethel, Hotel Félicien, la Ville Lumière, Lake Bled, Lato, Lato Boutique Hotel, Martin Soler, Nikolai Tsiskaridze, Olga Malik, Oliver Green Hotel, Olivier Lapidus, Paris hotels, Philippe Vaurs, slovenia, World Hotels Group, Yara Lapidus

SnapShot Rolls Out Hotel Technology Index

2016-10-13 by Aleksandr Shatskih

SnapShot

Hospitality analytics leader SnapShot rolls out a Crunchbase-like Hotel Technology Index, a comprehensive database featuring hotel software and technology providers crucial for hospitality professionals.

Tags: analytics, Hotel Technology Index, Martin Soler, SnapShot

Cascais Tourism Forum Takes Aim at Hotels Innovations

2016-05-11 by Aleksandr Shatskih

Cascais Tourism Forum

The hotel landscape in Portugal is unique among European markets for several reasons. The best way to describe the landscape there is “feast and famine”, as some hotel businesses are flourishing, while others are bankrupt. A May 19th event, the Cascais Tourism Forum, held for the first time this year, focuses on the developmental challenges for hotels wanting to survive in this dynamic environment.

Tags: GuestCentric, Martin Soler, Portugal hotels, Portugal travel, ReviewPro, SnapShot

SnapShot Goes On the Road to Demonstrate Its Analytics Product

2016-04-05 by Aleksandr Shatskih

SnapShot Executive Team

In news from SnapShot GmbH, the hotel analytics company is going on the road to demonstrate its new platform, and to hold discussions on hotel data usage in key cities in Germany, Austria, the UK, and Belgium. The company says hoteliers in these cities will get hands on experience which demonstrates the full capabilities of its flagship product, SnapShot Analytics.

Tags: Big Data, hotel analytics, Martin Soler, SnapShot, Stefan Tweraser

Key Data Integrations for Hotel Intelligence

2015-10-21 by Phil Butler

Market segment, the new paradigm hotel revenue people seek to optimize and utilize, it can be an elusive beast. Using guest analytics and loyalty data will become more and more useful, but the key segments, and those data sets, will power the coming hotel operations shift toward predictive analytics. Here are some resources that should be […]

Tags: Airbn, analytics, Big Data, BioSeeker Group AB, Canadean Ltd, dotcomhotel, Energy Aspects Ltd., Euromonitor, GBI Research, HVS Library, iCD Research, IDATE, Lato Boutique Hote, Lefteris Karatarakis, marketing, Marketing Corporation, marketresearch.com, Martin Soler, Mintel, onetwotrip, SnapShot GmbH, STR Global, travel analytics

Status Update: Predictive Analytics for Hotels

2015-10-12 by Phil Butler

What’s the one question every hotel owner, director, and revenue manager on Earth wants to ask about Big Data and predictive analytics? “Where’s the proof?” This is what’s missing from every conference presentation, and ever marketing pitch for tech tools that will jump start the new business intelligence (BI). For those in need of such […]

Tags: analytics, Big Data, Disney, Forrester, hotels, Hyatt, IBM, Infographic, Marriott, Martin Soler, predictive analytics, SnapShot

Countdown to Budapest: Hospitality E-Commerce & Revenue Management Conference

2013-05-24 by Aleksandr Shatskih

Pit stop bar in the Continental Hotel lobby

Coming up next week in Budapest, dotcomhotel’s Hospitality E-Commerce & Revenue Management Conference kicks off May 30th at the Continental Hotel Budapest.

Tags: Affilired, Agniezska Sapa, Ana Carmona, Brendan May, Budapest events, Christophe Tassi, Daniele Di Bella, dotcomhotel, Kristof Roemer, luesun Hotels& Resorts, Martin Soler, Paul Ponçon, Smart HERO, Ulruch Pillau, WIHP Hotels

WIHP Convert Reveals Value to Guests & Hoteliers

2012-03-11 by Phil Butler

WIHP Convert - a cut above

Have you ever Google’d before going on a trip, only to run across one crappy website after another in search of a hotel? Face it, despite all the technology advances, the mobile breakthroughs enabling us like never before, hotel websites still suck. WIHP aims to change all that.

Tags: Ares Hotel, Convert, hospitality, Hotel Ares, hotel bookings, hotel marketing, hotel news, hotel websites, marketing, Martin Soler, rooms, site builder, travel websites, web design, WIHP

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Featured Stories

The Knossos Christmas Tree

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Crete’s Tourism Boom Is Not Reaching the Mountains

Echoes of Blue

Echoes of Blue — A Love Letter to the Cretan Coastline

Cretan Christmas decorations

How Cretans Decorate Their Homes for Christmas

Christmas walks in Crete

Christmas Walks That Are Actually Safe in Crete

How Public Relations in Hospitality Adapts to AI Technology banner

Your go-to guide for foraging cretan horta

Stories of Interest

Crete New Year's Dive

Why Cretans Start the Year in the Sea

2025-12-28 By Manuel Santos

Why Cretans welcome the New Year in the sea. A look at the New Year’s Dive tradition in Crete, where it happens, and how to take part safely.

Vasilopita Event Heraklion January 4 2026

A Vasilopita with a Sacred Purpose Near Heraklion

2025-12-27 By Iorgos Pappas

A charitable Vasilopita event will take place on January 4, 2026, near Heraklion, supporting the completion of the Church of Saints Parthenios and Evmenios.

Rethymno farmers protest humanity

Rethymno Farmers Turn Protest Into a Community Table

2025-12-27 By Victoria Udrea

Livestock farmers in Rethymno staged a symbolic protest by boiling and sharing meat with citizens, and donating over one ton of meat to local soup kitchens.

The Unsmiling City and the Kallikantzaroi performance

Interactive Kallikantzaroi Children’s Performance in Neapoli on December 30

2025-12-27 By Argophilia Travel News

Interactive Kallikantzaroi performance by Katsimihas brothers’ story will take place at the Municipal Garden of Neapoli on December 30.

Heraklion drone show Christmas 2025

Heraklion Tested the Sky With Its First Drone Show

2025-12-27 By Kostas Raptis

Heraklion hosted its first drone show above the Venetian Walls with over 300 drones. The brief five-minute display drew crowds despite rainy weather.

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