Yesterday I reported on day one of our business excursion to Athens for the Digi.travel EMEA Conference & Expo. Day two was, as was expected, all about contributing to an all-star lineup at the event organized by Travel Media Applications. Today I will attempt to recap some of the most informative sessions and speakers at […]
Today the Digi.travel Cyprus Conference & Expo kicks off from the Filoxenia Conference Centre in Nicosia. Organized for the first time, in co-operation with the Association of Cyprus Travel Agents, this session puts technology providers alongside travel and hospitality professionals for networking, business intelligence, and problem-solving. Argophilia Travel News reports from Cyprus.
Five years ago the world-wide-web was horrified at the concept of usable user data. Today every business from high fashion to the local laundry-mat wants to know how to convert customers via predictive intelligence. Technology is gearing up to meet a Big Data conundrum, as marketers wring their hands awaiting the golden ring that signifies an R-O-I bonanza. But at this stage of trend analysis, most experts agree that the analytics ship has not yet arrived. Here’s a succinct look at where we really are.
What’s the one question every hotel owner, director, and revenue manager on Earth wants to ask about Big Data and predictive analytics? “Where’s the proof?” This is what’s missing from every conference presentation, and ever marketing pitch for tech tools that will jump start the new business intelligence (BI). For those in need of such […]
Hotels and other hospitality oriented businesses have received the message, big data analytics can solve for major business challenges from price optimization, to predicting touristic flows. However compelling this new realm may be for current and future operations though, not all big data solutions add the same value.
Two objects cannot occupy the same space at the same time. It is a simple concept but one that IBM hopes to work around using its technology to squeeze more baggage into an already overflowing Schiphol Airport in Amsterdam. Schiphol is one of the top airports in the world (the 5th largest in Europe), handling […]