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FastBooking Report Reveals Recipe for Direct Distribution

2017-09-04 by Phil Butler

FastBooking

A new report and a revealing graphic from FastBooking reminds us that hotelier uptake for using more and more advanced tools and strategies needs to be incremental. The report entitled “A guide for independent hotels: budget hotels, small luxury hotels, and hotel groups” shows how CRM and other energies need to work hand-in-hand with websites, social, SEO and SEM, email marketing, metasearch and other facets to spur direct bookings.

Tags: Accor, Accor Hotels, Bookings, CRM, distribution, FastBooking, hotel bookings, hotel marketing, hotel revenue, Hotel rooms, Jean-Louis Boss, rooms, rooms sales

Why Is Every Hotel Not Selling Rooms Via Bidroom?

2016-02-24 by Phil Butler

Bidroom landing page

When was the last time you really compared the prices you pay for hotels stays? If you are like most people, time is never on your side, and loyalty or brand awareness simply must play a role in your travel decision making processes. A Dutch startup a friend recommended, Bidroom addresses several problems caused by […]

Tags: Bidroom, booking, Expedia, hotel booking, hotel tech, hotels, Michael Ros, OTA's, rooms, startups

Snap Traveller White Paper Reveals the Secrets of Influence Marketing for Hoteliers

2014-06-05 by Aleksandr Shatskih

To celebrate the relaunch of its official site, redesigned as a network to build solid relationships between hotels, journalists and bloggers, Snap Traveller released an authoritative report on influence marketing and its role in the hospitality industry.

Tags: bloggers, booking, channel and revenue management, hotel marketing, hotel news, hotels, marketing, media, rooms

Most Elegant and Coziest Hotels in Paris

2014-01-07 by Aleksandr Shatskih

Another year has begun, and with it come our hopes and dreams for the better. The hospitality industry is expected to be uplifted this year, as most countries have found their way out of the financial crisis. Here at Argophilia, we continue the challenge to bring you the most interesting hotels to stay in, whether […]

Tags: Best Western Le Patio Saint Antoine, business trips, cozy, elegant, Hotel du Cadran, Hotel du Prince Eugene, hotels, Paris, rooms

Places to Stay: BYD Lofts Patong Beach

2012-07-30 by Aleksandr Shatskih

More BYD Loft love

Situated Thailand’s largest Island, Patong Beach is a Phuket resort any visitor to this part of Asia simply must discover. And, what better way to enjoy this fascinating part of the world than at a chic boutique like BYD Lofts, our Monday places to stay focus? Check out one hidden gem set to make your Thai vacation all the more enjoyable. If you are planning travel to Phuket, a look at this luxury boutique stay can’t hurt.

Tags: Asia travel, luxury boutique, luxury stays, managed apartments, Patong Beach, Phuket, Phuket hotels, Phuket rooms, Phuket travel, rooms, Thai beaches, Thai luxury, Thailand, TripAdvisor

WIHP Convert Reveals Value to Guests & Hoteliers

2012-03-11 by Phil Butler

WIHP Convert - a cut above

Have you ever Google’d before going on a trip, only to run across one crappy website after another in search of a hotel? Face it, despite all the technology advances, the mobile breakthroughs enabling us like never before, hotel websites still suck. WIHP aims to change all that.

Tags: Ares Hotel, Convert, hospitality, Hotel Ares, hotel bookings, hotel marketing, hotel news, hotel websites, marketing, Martin Soler, rooms, site builder, travel websites, web design, WIHP

Selling Soap, Seats, & Other Hospitality Services In 2012

2011-12-28 by Phil Butler

Online travel

An article on Tnooz last Friday peaked our interest, Xotels boss Patrick Landman offering up key variables in what will become the biggest online trade war ever. When Google, all the big corporate OTAs, and key independent online travel entities lock horns for a final round, a few will not be left standing.

Tags: airlines, American Airlines, Bookings, Delta, Expedia, GDS, GHX, Global Hotel Exchange, Google, Google Flight Search, Google hotel finder, hotel bookings, hotel finder, hotels, Magnuson, Magnuson Hotels, Orbitz, OTA, rate parity, rooms, Sabre, seats, Tom Magnuson

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Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

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Stories of Interest

The Six Pufferfish Species Found in Greek Waters

2026-07-08 By Mihaela Lica Butler

From the infamous Silver-cheeked Toadfish, whose powerful bite and deadly toxin have made headlines across the Mediterranean, to tiny deep-water species that most swimmers will never encounter, these invasive fish are now part of Greece’s marine life.

spearfishing diver AI illustration

Search Intensifies After Missing Spearfisher’s Gear Found Off Frangokastello

2026-07-08 By Manuel Santos

A Frontex thermal drone and multiple vessels search for a 65-year-old missing spearfisherman in Crete after his gear was found 5 nautical miles offshore.

Silver Nova pool deck

Luxury Cruise Ship Silver Nova Makes First Visit to Heraklion

2026-07-08 By Argophilia Travel News

Heraklion welcomed a new addition to its growing cruise portfolio this week as the luxury cruise ship Silver Nova made its first-ever visit to the Cretan capital. The maiden call was marked by the traditional plaque exchange ceremony aboard the vessel, attended by representatives of the Heraklion Port Authority, the Hellenic Coast Guard, and the […]

Chania market reopening 2026

Chania Municipal Market Targets September Reopening After Years of Restoration

2026-07-08 By Iorgos Pappas

Chania’s restored Municipal Market is expected to reopen in September, with shop owners beginning work on their premises during July.

Heraklion restaurants

Heraklion Restaurants See Plenty of Visitors but Less Spending This Summer

2026-07-08 By Victoria Udrea

Heraklion’s hospitality sector says visitor numbers remain strong, but cautious spending and rising costs are squeezing restaurant businesses.

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