On average, European hotel markets experience stabilized performance results within approximately three months following a terror attack, according to data and analysis from STR.
News today from a new hotels industry meetup called “CHAT” shows directed knowledge and influence aimed at China’s hotel and tourism industry. This new summit being held at the Sofitel Wanda Beijing this week promises expanded interrelationships in between European and Chinese decision makers.
According to data from Statista, UK hotel occupancy across 2,393 hotels, guesthouses and bed and breakfast properties show the industry as “flat” according to the surveys. Within the European market, only Eastern and Southern Europe show significant growth for revenue.
Market segment, the new paradigm hotel revenue people seek to optimize and utilize, it can be an elusive beast. Using guest analytics and loyalty data will become more and more useful, but the key segments, and those data sets, will power the coming hotel operations shift toward predictive analytics. Here are some resources that should be […]