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analytics

State of Hotel Tech: Shop Before Buying

2017-01-28 by Phil Butler

Virtual reality shopping

The day may come when a hotel guest expects and gets a real Orwellian experience out of their stay. At least this is a dreamscape that could take place if unbridled tech geeks are put in charge.

Tags: analytics, AR, CheckRobot Inc., data, digital tools, hospitality, hotel tech, hotels, IoT, Plateno Group, technology, VR

SnapShot Rolls Out Hotel Technology Index

2016-10-13 by Aleksandr Shatskih

SnapShot

Hospitality analytics leader SnapShot rolls out a Crunchbase-like Hotel Technology Index, a comprehensive database featuring hotel software and technology providers crucial for hospitality professionals.

Tags: analytics, Hotel Technology Index, Martin Soler, SnapShot

SnapShot Analytics Platform Goes Public In Time For HITEC 2016

2016-06-16 by Aleksandr Shatskih

SnapShot Analytics

SnapShot GmbH opens up the best and most accessible hotel analytics solution to all hotels, just in time for HITEC 2016 in New Orleans. Berlin, Germany, June 16, 2016– SnapShot Analytics is no longer an invitation-based platform, as the leading hotel analytics company offers its latest dashboard in a “self-service” version in time for HITEC […]

Tags: analytics, HITEC, hotel revenue, hotel technology, hotels, SnapShot

Balancing In Between a Rigid and Adaptive Hotel Business Model

2016-06-02 by Phil Butler

The advent of new technologies has brought about a great deal of change for hospitality businesses. The trend has opened up amazing possibilities, while at the same time causing great apprehension.

Tags: analytics, DotcomHotels, Dr. Graham Miller, EVENT Hotels, hotel analytics, hotel business, Janel Clark, Michael Bauer, Plateno Group, SnapShot GmbH, Stewart Campbell, sustainable hotels, Tom Magnuson, Tomasz Janczak

SnapShot GmbH and University of Surrey Team Up

2016-04-20 by Aleksandr Shatskih

Next month, analytics startup SnapShot GmbH will team up with the University of Surrey School of Hospitality and Tourism Management, to provide a 2 day course on hotel revenue management. According to the news, the new offering will focus on pricing, marketing and distribution for hotel businesses.

Tags: analytics, hospitality management, hotel tech, Professor Graham Miller, SnapShot, SnapShot GmbH, tech, University of Surrey

SnapShot GmbH Demos to Vienna Hotels

2016-04-14 by Aleksandr Shatskih

SnapShot dashboard

In hotel technology news this week, analytics startup SnapShot is touring European cities demonstrating its new flagship product to hotel execs. Yesterday, company CEO Stefan Tweraser was in Vienna at Hotel Melia showing off the free cloud-based data analytics tool.

Tags: analytics, Claudia Ebbers, cloud based, hotel tech, hotel tools, SnapShot, Stefan Tweraser

Boutique Hotels Get Aboard the Big Data Train

2016-03-15 by Aleksandr Shatskih

Michael End

Big Data is catching on in the hospitality industry but it’s not just the biggest hotels that are leading the revolution. Smaller, boutique hotels are rapidly becoming data-driven too, using analytics to track and meet the demands of chosen demographic.

Tags: 25hours Hotels, analytics, Big Data, citizenM, Europe hotels, Michael End, Michael Levie, SnapShot

Using Big Data for Breakfast

2016-02-10 by Phil Butler

For a few years now digital experts have discussed the importance of “personalization”, the so-called “guest experience.” While the concept is not a new one, like so many marketing or “buzz” terms, the reality of providing real customer value is often lost in the shuffle. Is Big Data really so useful? Can your business leverage […]

Tags: analytics, Big Data, Brian Solis, data, DigitalMeteo, instagram, IoT, weather

Former Google Exec Dr. Stefan Tweraser Named SnapShot GmbH CEO

2016-01-19 by Aleksandr Shatskih

Hotel tech startup, SnapShot GmbH has announce the selection of former Google Germany director, Dr. Stefan Tweraser as the Austrian company’s CEO. Borrowing from the talents of this technology company manager, SnapShot hopes to fast forward development of a much anticipated new produce, as well as building a powerful business presence in the space.

Tags: analytics, Google, Google Germany, SnapShot GmbH, Stefan Tweraser

Key Data Integrations for Hotel Intelligence

2015-10-21 by Phil Butler

Market segment, the new paradigm hotel revenue people seek to optimize and utilize, it can be an elusive beast. Using guest analytics and loyalty data will become more and more useful, but the key segments, and those data sets, will power the coming hotel operations shift toward predictive analytics. Here are some resources that should be […]

Tags: Airbn, analytics, Big Data, BioSeeker Group AB, Canadean Ltd, dotcomhotel, Energy Aspects Ltd., Euromonitor, GBI Research, HVS Library, iCD Research, IDATE, Lato Boutique Hote, Lefteris Karatarakis, marketing, Marketing Corporation, marketresearch.com, Martin Soler, Mintel, onetwotrip, SnapShot GmbH, STR Global, travel analytics

Status Update: Predictive Analytics for Hotels

2015-10-12 by Phil Butler

What’s the one question every hotel owner, director, and revenue manager on Earth wants to ask about Big Data and predictive analytics? “Where’s the proof?” This is what’s missing from every conference presentation, and ever marketing pitch for tech tools that will jump start the new business intelligence (BI). For those in need of such […]

Tags: analytics, Big Data, Disney, Forrester, hotels, Hyatt, IBM, Infographic, Marriott, Martin Soler, predictive analytics, SnapShot

ESSEC Business School, SnapShot and Duetto Partner On Hotel Management Courses

2015-09-15 by Aleksandr Shatskih

SnapShot, Duetto, ESSEC

SnapShot GmbH, ESSEC Business School and Duetto now offer on Coursera a Hotel Management: Distribution, Revenue and Demand Management Specialization bundle, aiming to help hotel managers to maximize business revenue.

Tags: analytics, Big Data, Duetto, ESSEC, hotels, press release, SnapShot

A Hotel Distibution Tech Infographic from SnapShot

2015-08-10 by Aleksandr Shatskih

Understanding the technology in the hotel distribution space can be challenging, so many players and so much technology. A visual representation of this technology can help grasp the landscape and “fit the pieces into the puzzle.” Part of working on Hotel Demand Management, and its many layers, meant getting a good grasp of the segments, […]

Tags: analytics, Big Data, booking channels, data, hotels, infographics, travel tech

ReviewPro and L.E Hotels Pen Deal for Advanced Analytics

2014-08-07 by Aleksandr Shatskih

LE Hotels

ReviewPro and L.E Hotels have penned a deal for a comprehensive plan to fiot custom monitoring tools for 80 of the hotel groups properties.

Tags: analytics, brand management, Efrem Harkham, Global Review Index™, hotels, L.E Hotels, Revenue Management, ReviewPro, RJ Friedlander

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Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

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Stories of Interest

Crete Car Rental Market

Crete Accounts for 18.1% of Greece’s Car Rental Market

2026-10-15 By Kostas Raptis

Crete has Greece’s second-largest short-term car rental market, as tourists increasingly rent vehicles to explore beaches, villages, and mountain routes.

strong tourism season

Strong October Finishes Robust Tourism Season in Crete

2026-10-15 By Arthur Butler

Cretan hotels report 80-90% occupancy in October as the tourism season extends through mid-November, supported by sustained flight connections and winter city demand.

Malevizi road collapse

School Bus Tilts After Road Gives Way in Crete’s Agia Marina

2026-10-15 By Iorgos Pappas

Students were safely evacuated after a school bus tilted on a washed-out road in Malevizi, prompting essential driving safety advice for visitors on Crete’s roads.

Rethymno Flood Warning Systems meeting

Rethymno Boosts Flood Preparedness with New Weather Stations, River Monitors, and Dam Management Plans

2026-10-15 By Iorgos Pappas

Rethymno is expanding weather and river monitoring, clearing waterways and strengthening emergency planning ahead of extreme winter weather.

Historic Former War Museum Collapses

Part of Former Chania War Museum Collapses, No People Found Under Rubble

2026-10-15 By Iorgos Pappas

Emergency teams and EMAK units respond to a major building collapse at Chania’s former War Museum, confirming no individuals were trapped in the rubble.

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