British – Australian run Tucan Travel has just named LeadGenerators to manage their ongoing search marketing strategy, according to news from the adventure travel company. The award winning tour operators tapped the London based firm for their SEO savvy and SEM successes.
marketing
WIHP Convert Reveals Value to Guests & Hoteliers
Have you ever Google’d before going on a trip, only to run across one crappy website after another in search of a hotel? Face it, despite all the technology advances, the mobile breakthroughs enabling us like never before, hotel websites still suck. WIHP aims to change all that.
Ron Weasley and Lady Mary Crawley say, ‘Visit Skegness!’
VisitEngland, has booked four top actors appear in a nationwide advertising campaign.
Selected London Hotel Images from Google Plus
Reading the Google News ticker this morning we ran into some extraordinary images via hotel pages on G +, so we thought we would share. For the travel enthusiast, there is perhaps no imagery more effective than the views of and from a hotel. For the hotelier, imagery is certainly the Holy Grail of media. Let’s look at some extraordinary examples from random hotels.
Who’s the Big Bad Wolf of Hotel Marketing?
Just out, the Distribution Channel Analysis study via the American Hotel Lodging Association (AH&LA) and STR, has been released. The detailed study, supposedly aimed at helping “all” hoteliers better understand hotel room distribution, discusses distribution channel mix, among other salient hotel profitability instances. But, is the study really meant for all hoteliers, or just the fat cats?
Meritus Hotels & Resorts: A Cut Above, Still
Meritus Hotels & Resorts has announced a campaign to celebrate, among other things, four decades of Meritus signature hospitality in Asia. These luxurious hotels are encapsulated in a new commercial campaign of extraordinary beauty and clarity.
EuropeTravel Launches New Social Networking Travel Portal
The unveiling of the dynamic new addition to the internet travel community was announced today, as the EuropeTravel.net portal finally went live. EuropeTravel is a unique social network community geared towards European travel, with the stated goal of bringing together travel companies, tour operators and travelers to engage in information sharing for all 55 European nations.
Travel Media Group Launches Edgy Marketing Tool
In travel technology news, Travel Media Group has just launched Travel Media Interactive, a so called next generation marketing and reputation management tool. A division of Dominion Enterprises, TMG is targeted at online marketing solutions for the travel industry.