A lesson from Crumb Healthy Living on Crete in the lost public relations art of reciprocity. Marketing has led us astray, here’s how.
Wakeup Call: Print Media Remains Top Tourist Preference
According to a survey conducted by Bentley’s Center for Marketing Technology (CMT), print media still rules hospitality marketing.
Social Media 101 for Restaurateurs: Getting and Giving the Business
You own a business associated with hospitality, let’s say a restaurant, for instance. The digital craze is, obviously, something you’ve at least heard about. But just how do social media, blogging, search engine marketing (SEM), and other advanced connectivity channels help your business? Is there a real return on investment from this “social” space? There seem to be more questions about the social sphere than answers, no?
dotcomhotel Budapest Tags Digital PR Firm
The upcoming Hospitality E-Commerce & Revenue Management Conference in Budapest, dubbed dotcomhotel Budapest, has named digital PR firm Pamil Visions as the conference’s AOR. News via Pamil Visions announcement speaks of the innovative conference aims and Pamil Visions’ digital footprint as well.
Has Travelocity’s Gnome Gone Too Far This Time?
For haters of Travelocity’s Gnome news that the online travel giant wants to get you off your couch and over to Spain, well, it just sits funny is all. Is there bad form in presenting your products during a downturn? Maybe Travelocity knows something we don’t. You be the judge.
Blowing the Whistle on Bad Tourism PR
It’s no secret we’re about being open here at Argo Travel News. At all our news outlets, for the matter. The world needs so called “loose cannons” if we are to get better at everything we do. That said, a really bad public relations move on the part of Polska, Poland’s Official web portal and acting Director Boguslaw Becla befell us and them recently. I say “befell” out of consideration for our friends in Poland, the man is just plain rude.
Scream Out to Celebrate Norway’s Best, “The Scream”
Visit Norway is creating the longest “scream” on our planet to honor the anniversary of Edvard Munch’s birth, the painter of the famous “Scream” painting.
RateGain Unveils Travel Branding Tool at HITEC 2011
In cutting edge travel technology bits, RateGain has launched their BrandGain guest satisfaction technology at HITEC 2011 in Austin, Texas. According to their news, the BrainGain technology extracts, scans, analyzes, and scores across the social spectrum providing crucial analytics for users. As anyone involved in “the digital revolution” should know by now, the sphere of engagement […]