Ivo Marinov, Deputy Minister of Economy, Energy, and Tourism for Bulgaria predicts significant growth at a minimum of 3%. Visiting Veliko Tarnovo today the minister showed off a new tourism guide entitled “Get to Know Your Homeland”, that reveals some 17 key sites in the region. But even with new initiative and branding exercises, can Bulgaria get its just travel due?
branding
Travel Dot Brands and the New ICANN gTLDs
When the new ICANN Dot Branded gTLDs hit the web, some feel larger corporations will further distance themselves from the little guy in online business. Expensive, highly targeted and branded domains like dot apple and dot hilton may in fact shove out competition online.
RateGain Unveils Travel Branding Tool at HITEC 2011
In cutting edge travel technology bits, RateGain has launched their BrandGain guest satisfaction technology at HITEC 2011 in Austin, Texas. According to their news, the BrainGain technology extracts, scans, analyzes, and scores across the social spectrum providing crucial analytics for users. As anyone involved in “the digital revolution” should know by now, the sphere of engagement […]