Argophilia

Αργοφιλία: For the love of the journey.

TripAdvisor

Eva: Natural Language Search Revival

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A new product called Eva (Expert Virtual Agent) aims to become your virtual travel assistant. Unveiled at the recent PhoCusWright Travel Innovation Summit, Evature is an Israeli company marketing the Eva online travel search assistant. Winner of the DEMO Award for Most Game-Changing Travel Innovation, Eva aims to please a billion travelers soon.

Hoteliers, Are You Using the Right Channels?

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For businesses busying themselves trying to catch the social wave, to engage customers via digital channels, the learning curve can be steep. All along the path to competitive edge in online marketing, the pitfalls of “not knowing” end up costing companies before the online lesson is learned. Nowhere is this more evident than in the hotel industry. Using the wrong communicative channels, or using them in the wrong way, can determine who does and does not survive.

Zagat: Defining Move of Google’s Travel Strategy

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The highly anticipated New York City restaurant guides are out now. A story about his by Garth Johnston of the gothamist not only drew my attention, but made me put on my thinking cap too. Google’s movements into travel, the changing framework of online travel, and the real value of credability seem to be boiling to the surface of the online business soup. Zagat, the online restaurant guides slash data company, offers interesting value.

Travelport & Orbitz Safe for Now – and Tomorrow?

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Everyone associated with Travelport has to have breathed a sigh of relief on the news that Travelport Holdings successfully revamped their debt, extending their PIK until December of 2016. Unanimous support from their lenders now ensures the travel giants ongoing operations.

TripAdvisor Reaches 50 Million Visitors: But For How Long?

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TripAdvisor, currently the largest travel portal in the world, yesterday announced via a press release that it had reached a milestone of 50 million unique visitors each month, becoming the first stand-alone travel site to do so, according to statistics provided by comScore.