Greek digital marketing company AboutHotelier has just launched a new hotel rate shopping and intelligence platform called OTAScanner. According to the news from the agency, the tool helps hoteliers scrutinize their revenue management strategies for optimized profitability.
A federal lawsuit naming the likes of Expedia, Orbitz, Booking.com, Travelocity, Trump International Hotels Management, Intercontinental, Kimpton, Sabre Holdings, Priceline, Marriott, Starwood, and Hilton alleges the companies conspired to fix hotel room prices. According to the news from Reuters, the suit claims the travel giants did so in an effort to fend off competition from smaller online retailers.
An article on Tnooz last Friday peaked our interest, Xotels boss Patrick Landman offering up key variables in what will become the biggest online trade war ever. When Google, all the big corporate OTAs, and key independent online travel entities lock horns for a final round, a few will not be left standing.
Travel markets in the US have shown a marked improvement this year and are set to recover all the ground lost during the recession which began back in 2007, yet we shouldn’t get too excited as this growth is about to hit a brick wall, reports Travel Weekly.
The definitions of hotel room rate parity vary depending on who is doing the defining. The big online booking platforms speak of consistency and fairness, hotels often simply “have to” maintain parity to play in the game, and so on. But, is consistency at the expense of value and clarity worth then high price? These […]