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The New TripAdvisor Looks Like Evil Genius to Me

2018-09-19 by Phil Butler

Stephen Kaufer

TripAdvisor has just unveiled a new site/mobile experience launching in late 2018 that may dramatically effect the digital travel landscape.

Tags: OTA's, Social, social media, travel tech, travel tools, TripAdvisor

Lighting the Dark Alley of Social Media ROI for Hotels

2018-09-12 by Phil Butler

Dark Alley

The most frequent criticism of social media as a marketing tool is the fact return on investment (ROI) is challenging to measure.

Tags: Bookings, hotel marketing, hotel revenue, hotels, media relations, ROI, Social, social medfia

Starwood Hotels & Resorts: The Luxury You’d Expect

2011-10-19 by Phil Butler

Luxury Collection Destination Guides

Starwood Hotels’ Luxury Collection Hotels & Resorts has released a limited edition US destination guide published by Assouline. Part of a set of bound books, the luxuriously crafted books show off the Luxury Collection’s most exquisite properties around the world.

Tags: American Airlines, city guides, Expedia, Facebook, Google Travel, Hotel guides, Luxury Collection, Luxury Collection Hotels & Resorts, Luxury Hotels, Orbitz, Sheraton, Social, Starwood, tourism, tourists, travel guides

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Featured Stories

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What Malaka Really Means in Crete

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Heraklion Taxis Announce 48-Hour Strike.

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Updated Seismic Map Places Crete in the Highest Risk Zone

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Pan-Cretan General Assembly Called by Heraklion Livestock Association

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Stories of Interest

Malaka

What Malaka Really Means in Crete

2025-11-28 By Arthur Butler

Every Greek knows Malaka, but Crete has weaponized it into a cultural art form

olives

Why Olive Oil Standards Matter More Than Ever

2025-11-28 By Victoria Udrea

Online seminar on olive oil contamination in Crete raises concerns for producers and hospitality businesses. What tourism stands to lose.

Tourist Police 171

Tourist Police 171 Crete Help Line

2025-11-28 By Manuel Santos

Every traveler in Crete should save 171. It will help you with and everything that needs a gentle nudge toward honesty.

TAXI Heraklion

Heraklion Taxis Announce 48-Hour Strike.

2025-11-28 By Manuel Santos

The Myth of “Unfair Competition” Let us address the fantasy. There is: The only “competition” Heraklion taxis have is: The bus. A bus that costs €1.20. A bus that arrives on time. A bus that does not play trap music at 7:30 AM. A bus that—scandalously—follows the shortest route. Heraklion Taxis Announce Strike — The […]

Crete for the Five-day Trip

Why Every Greek High School Suddenly Thinks Crete Is Disneyland

2025-11-28 By Mihaela Lica Butler

Students want fun, parents want safety, teachers want survival. Crete delivers all three—plus chaos.

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