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media relations

Lighting the Dark Alley of Social Media ROI for Hotels

2018-09-12 by Phil Butler

Dark Alley

The most frequent criticism of social media as a marketing tool is the fact return on investment (ROI) is challenging to measure.

Tags: Bookings, hotel marketing, hotel revenue, hotels, media relations, ROI, Social, social medfia

Featured Stories

Storm ELIAS

Breaking News: Storm Elias Hits Greece Hard

Olive oil

Breaking News: Olive Oil Prices Skyrocket in Greece

Peskesi Organic Farm

Peskesi Organic Farm: Pioneering Regenerative and Biodynamic Agriculture on Crete Island 

EyeWide

This Really Is – Incredible Crete

Stories of Interest

Storm ELIAS

Breaking News: Storm Elias Hits Greece Hard

2023-09-27 By Victoria Udrea

The storm Elias has caused severe damage in many regions, with Evia being the most affected. The catastrophic effects will continue.

Crete rainfall

Weather Alert: Severe Thunderstorms and Heavy Rains Coming to Greece

2023-09-24 By Victoria Udrea

According to the Hellenic National Meteorological Institute (EMY), bad weather will arrive on Monday and last for three days, affecting several areas throughout Greece, especially in western, central and northern regions.

More Eastern Europe travel news

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