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tourism marketing

As the Omicron Variant Spreads – Must the Media Marketing Go On?

2021-11-30 by Phil Butler

Omicron

When will we all get on the same page concerning the worldwide health emergency threatening everything we’ve built for centuries?

Tags: Arnie Weissmann, Greece travel, GTP, International Publications Ltd., Japan travel, Omicron, Omicron dangers, Omicron strains, Omicron variant, Omnicron, Op-Ed, pandemic dangers, pandemic issues, PhoCusWright, SETE, tourism marketing, travel advisory, Travel Weekly, WHO

Greece Enhances Tourism Education and Internship Programs

2021-06-09 by Argophilia Travel News

Sofia Zacharaki

Deputy Tourism Minister Sofia Zacharaki announced this week plans to enhance tourism training and education, internship programs. According to Zacharaki, there are also plans to establish an English-language educational facility in Greece. The Athens News Agency (ANA-MPA) conducted an interview with Zacharaki in which she disclose that the ministry was moving ahead for changing the way internships are […]

Tags: Greece tourism, Greece tourism ministry, Sofia Zacharaki, tourism education, Tourism Greece, tourism managment, tourism marketing, tourism plans

“Chania: Always Pure” Video Campaign Targets European Tourists

2020-08-09 by Delia Gavrilescu

Chania: Always Pure

A new video promotion by the Chania Chamber of Commerce aims to attract more travelers to Crete’s most photographed port town, and the island’s far-west wonders.

Tags: Chania, Chania attractions, Chania beaches, Chania Chamber of Commerce, Chania marketing, Chania town, Chania: Always Pure, Crete marketing, marketing video, PR campaign, tourism marketing, video, Visit Chania

The 101 on Travel Influencer Marketing Post-Pandemic

2020-07-07 by Phil Butler

influencer marketing

Recent studies suggest influencer marketing is becoming more important than ever in the wake of the coronavirus pandemic. But there’s a catch.

Tags: hotels, hotels marketing, IAB, influencer marketing, marketing, Rick Bursky, social media influence, tourism influencer, tourism marketing, travel celebrity, travel influencers

The Day After the Tourism Industry Grinds to a Halt

2020-03-25 by Phil Butler

People

Yesterday, thousands of tourism businesses canceled millions of reservations. Tomorrow, every cruise line, hotel, and air carrier will wake to a new world.

Tags: Coronavirus 2019, COVID-19, health advisory, Level 4, marketing, pandemic, Santorini, Sustainable Santorini, tourism ads, tourism industry, tourism marketing, tourism strategies, travel, world leaders, Yuval Noah Harari

INSETE Frames Greece’s Prime Tourism Woes

2019-05-24 by Phil Butler

According to figures compiled by INSETE, per capita spending by holidaymakers to Greece has declined drastically these last 15 years.

Tags: Greece tourism, Greek travel, Greek visitors, Ilias Kikilias, INSETE, Luxury Villa Omikron, prime tourism, tourism marketing

Croatian Tourism Board Calls for Extended Marketing Planning

2013-05-14 by Liliana Steffens

Croatia Tourism Board Site

The Croatian Tourism Board (HTZ) is seeking design of a strategic marketing plan for Croatian Tourism for 2014-2020. The board has just tendered a deadline for submissions of bids of May 29th. The project, expected to be valued at just over €500,000 euro.

Tags: Croatia toursm, Dalmatia travel, marketing, marketing travel, tourism marketing, Zagreb tourism, Zagreb travel

Our Segregated Travel Marketing: Putting “You” in Your Travel Place

2013-03-08 by Phil Butler

Baby Boomer Travelers

What about those gay and lesbian travelers? What do women really want? Is travel a man’s world? Is travel all business class and no play? Aren’t you about ready to break free of the bonds of cliche niches? I am. There’s so much targeted marketing going on out there in hospitality land, we’re surprised more people have not noticed the laser sighting scanning their prone suntanned bodies. Look at what just this week’s news reveals about you as a “niche” rather than YOU the person.

Tags: gay, lesbian, retired, sales targets, segregation, targeting, tourism marketing, travel marketing, travel niche, travel sales, women

Poland Capitalizes on Euro 2012 Image Boost, Promotes Medical Tourism

2012-07-04 by Alina Popescu

Poland is planning on using the newly acquired recognition given by co-organizing the Euro 2012 sports even to boost a quite profitable tourism segment – health and medical services.

Tags: Euro 2012, health, medical services, medical tourism, medical tourism destinations, poland, spa, tourism marketing




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2022-12-08 By Phil Butler

The Greek island of Karpathos has been included in National Geographic’s annual list of the world’s 25 most impressive destinations for 2023.  National Geographic refers to the island in the Dodecanese as an amazing and beautiful place, where women-owned businesses lead the way in sustainable tourism. Also included in the same category in the extensive […]

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