Across the spectrum of travel businesses the paradigm shift to mobile now takes on acute significance. From online travel agencies, hoteliers, travel agents, and the business side of the travel industry, the inevitability of the mobile customer has arrived. Fortunately for a good many travel entities, preparations were made to adapt to this shift. However, the majority of businesses worldwide now find themselves behind the proverbial 8-ball. To all the businesses we’ve suggested convert, that milestone we predicted has arrived. Don’t say we didn’t tell you so.
In travel marketing news, RedEye and the Target Marketing Group have teamed up to produce a complementary online webinar; “Develop Your Customer Relationship and Increase Your Email Revenue – Lifecycle Marketing Volume 3”, slated to go live Tuesday, April 9 at 2 p.m. ET/11:00 a.m. PT.
Mobile is the emerging trend worldwide, but nowhere more critical than for the Asia travel marketing. Coming next month Eye for Travel will present Social Media and Mobile in Travel Asia 2012, a conference aimed at profitability in this space.