Tablet Hotels has announced a new strategic initiative after integration with Michelin, ncluding the launch of “Take Me Away” discovery.
Michelin
Social Media: Does Your Hotel Speak It?
In news from Paris, Concorde Hotels & Resorts has apparently become one of the first hotel chains to really take social media seriously. Beyond the lip service most businesses pay to the social channels, Concorde shows the way to true engagement, or so it appears. Let’s find out about something I call “integrated messaging” – the power of coordinated efforts in social media – or the lack thereof.