In a new initiative announced by Google Greek tourism stands to gain in a collaborative effort in between the search giant, the Greek National Tourism Organization (EOT), and the Association of Greek Tourism Enterprises (SETE).
Google search
Google Refines Top City Attractions Search Results
With this move, Google rendered SEO useless. Frommer’s, Lonely Planet, TripAdvisor, Nileguide, Virtual Tourist, Igougo and so on are now buried. They still can compete as apps, but the Google search results are no longer enough to drive traffic and readers.
Google Search: Concerts & Mind’s Eye Travel Boosts
Google’s seemingly never ending list of improvements and refinements to search received the latest “tweak” with concert information in real time. Released yesterday with little or no fanfare, Google users can now see live concert and artist info including; dates, venues, and links to sites offering tickets. Tools for locals and tools for travel come to light in the last two days.
Eva: Natural Language Search Revival
A new product called Eva (Expert Virtual Agent) aims to become your virtual travel assistant. Unveiled at the recent PhoCusWright Travel Innovation Summit, Evature is an Israeli company marketing the Eva online travel search assistant. Winner of the DEMO Award for Most Game-Changing Travel Innovation, Eva aims to please a billion travelers soon.
Via Michelin: Can Bibendum Fix Blowout?
In news from one of the world’s best known names in hospitality, Michelin, celebrating the company’s 10 year anniversary online come with revamped Via Michelin website. Argo Travel News takes a look at Michelin’s entry into the competitive realm of online travel guides.
Fear Google – Trust Expedia
Google’s detractors huddle in Phoenix at this year’s PhoCusWright Conference to try an lobby allies. Fearing Google’s ITA acquisition will forever change the online travel game, some top travel execs seem willing to do anything to block the Internet’s biggest player.