According to TechCrunch’s reliable network of source, Google may well roll out an integrated ITA search platform within days. A report by TC’s Leena Rao 16 hours ago suggests Google’s recent acquisition may in fact be the forboding nightmare Microsoft, Expedia, and others feared.
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Fear Google – Trust Expedia
Google’s detractors huddle in Phoenix at this year’s PhoCusWright Conference to try an lobby allies. Fearing Google’s ITA acquisition will forever change the online travel game, some top travel execs seem willing to do anything to block the Internet’s biggest player.