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Sergey Rasshivaev

Instagram in a Destination Discovery Context

2017-07-14 by Phil Butler

Sergey Rasshivaev

Since forever I’ve advised my clients to make the best use of images and video, of media that will capture the imagination of potential clients. It’s 2017 and many have still not grasped the simplest concept, that a captive audience travels on the visual. As a wordsmith and someone who enjoys telling a story, using Instagram as a story place marker helps me convey the reality of a place and experience. Let me show you how to use Instagram mixed with a contextual storyline.

Tags: ads, Charleston, context, Creta Star, La Preciosa Beach, marketing, Rethymno, Sergey Rasshivaev, Sullivan's Island, surf holidays, Vorontsov Palace

Winter in Russia: What the Simple Folk Do

2016-12-08 by Phil Butler

Surfing solitude in Kamchatka with my friend Sergey Rasshivaev

For most people who live very far west of the Dnieper River, Russians are an enigma.

Tags: Epiphany, ice diving, Ice Swimming, Russia pastimes, Russians, Sergey Rasshivaev

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Featured Stories

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Your go-to guide for foraging cretan horta

Stories of Interest

online French classes Heraklion tourism

Crete Is Teaching Tourism Workers French Because French Tourists Refuse to Speak Anything Else

2026-01-15 By Kostas Raptis

The Heraklion Chamber’s training centre is offering a 30-hour online French course for tourism workers, focused on hotels, restaurants, shops and complaint handling.

ιστορικής οικίας Χρονάκη

Heraklion’s Historic Chronaki House Moves Closer to Restoration With €260,000 Study Deal

2026-01-15 By Victoria Udrea

Crete signed a €260,000 agreement to complete renovation studies for Heraklion’s historic Chronaki House, for full funding of restoration.

Archaeological Museum in Archanes

Archanes Is Getting a Real Archaeological Museum and It Will Be Huge

2026-01-15 By Iorgos Pappas

Crete is planning a new Archaeological Museum in Archanes using the old wine bottling facilities, with a €730,000 study program and a 6,330 sq.m museum layout.

Heraklion Airport Runway Closure

Heraklion Airport Is Closing Its Main Runway Again and Yes, It Will Be Chaos

2026-01-15 By Iorgos Pappas

Heraklion’s Nikos Kazantzakis Airport closes its main runway Jan 19–26 for upgrades. Only the diagonal runway will operate, ATR turboprops only, daytime only.

Kastrino Carnival 2026

Heraklion Carnival 2026 Is Coming and the Crowds Are Already Warming Up

2026-01-15 By Mihaela Lica Butler

Heraklion’s Carnival 2026 program includes two Treasure Hunts (Feb 1 & Feb 8) and the Kastrino Carnival parade on Feb 15, with registration details and info.

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