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Nelios Marketing

Winners and Losers of the Crete Hospitality Games

2018-12-12 by Phil Butler

Perivolia outside Chania

Whoever came up with the idiomatic expression “The devil’s in the details,” must have made a bad hotel choice or two in their lives. Since retiring from the travel public relations and marketing game, I notice an uptick in sloppy marketing efforts that are almost completely reliant on Google ads, OTAs, and the big tour operators. For hoteliers here in Greece, the lost opportunity costs of such reliance will eventually tell. It is with this eventuality in mind that I present the following.

Tags: Aquila Atlantis Hotel, Crete resorts, Crete travel, Delena Mountain Resort, Dessole Dolphin Bay Resort, Expedia, Galaxy Hotel Iraklio, Google Maps, Google PageSpeed, Google SERPs, Greece resorts, hotel marketing, Kineticdesign, marketing, mobile websites, Nelios, Nelios Marketing, OTA's, TripAdvisor, websites

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Featured Stories

illegal migration AI illustration.

Tourists Alarmed as Crete’s Tourism Faces Threat from Illegal Migration Crisis

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Five Cultural Routes in Greece Link Ancient Sites, Tradition, and Nature

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Your go-to guide for foraging cretan horta

Stories of Interest

Cretan cockroaches

Cretan Cockroaches Outpacing Tourists

2025-07-12 By Iorgos Pappas

Cretan cockroaches are driving tourists to distraction, especially during Crete’s neglected summer months.

illegal migration AI illustration.

Tourists Alarmed as Crete’s Tourism Faces Threat from Illegal Migration Crisis

2025-07-12 By Manuel Santos

Major tourism groups on Crete strongly oppose plans for migrant reception facilities, warning government officials about the risks to the island’s image and economy.

Minos Palace Resort

Minos Palace Resort Is Crete’s Newest Longevity Hideout

2025-07-12 By Victoria Udrea

Bluegr Hotels & Resorts opened Nao at Minos Palace Resort in Crete—Greece’s boldest longevity hub, blending ancient wisdom with new science under expert medical guidance.

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Over 120 Alltours Agents Invade Crete

2025-07-12 By Iorgos Pappas

From April to June, Danaos Travel hosted over 120 Alltours tourism professionals on six familiarization trips across Crete.

Sabbionara Gate restoration

Sabbionara Gate Restoration Moves Forward

2025-07-12 By Ion Bogdan V.

The Sabbionara Gate restoration project in Heraklion finally moves forward after years of delays and legal challenges.

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