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Microsoft Partners With Oyo to Create AI Driven Hotel Tech

2021-09-10 by Aleksandr Shatskih

OYO

Microsoft and Oyo have signed a “multi-year strategic alliance” to develop new travel and hospitality technologies.

Tags: guest experience, hospitality tech, hotel AI, hotel tech, Internet of Things, IoT, Microsoft, Microsoft’s Azure IoT, Oyo

New Startups Fill Great Hospitality Hiring Void

2017-04-07 by Aleksandr Shatskih

Hiring made easy

Getting a leg up on hiring qualified people in the hospitality space, a couple of new startups are hoping to solve the problem of connecting skilled hospitality workers with the businesses that need them on-demand. Here’s a brief take on how apps and services are intersecting the hiring space too.

Tags: ACrew, AirBnb, Entrepreneur 20X (E20X), guest experience, Harri, HFTP, HITEC Amsterdam, hospitality, Housejoy, hyre, sharing economy, Squaddle

Thomas Cook Goes to “Go-To” Digital Gurus

2014-05-09 by Phil Butler

Kathryn Parsons

adds digital gurus from around the social/digital web to their advisory board. According to news from TravelMole, hiring marketing guru Remo Masala from Kuoni set the tone for TC’s ongoing upramp into digital.

Tags: Brandwatch, guest experience, Home Retail Group, Jo Hickson, Kathryn Parsons, marketing, metrics, OTA's, Remo Masala, social media, thomas cook

WIHP’s 2014 Marketing Bucket List

2014-01-03 by Aleksandr Shatskih

WIHP at ITB Berlin

2014 brings with a new year great new possibilities in every industry. Travel not being the least of these, World Independent Hotels Promotion (WIHP) just compiled a Slideshare bucket list of benchmark hotel and marketing items not to overlook. This will be one of those years technology provides a fast forward effect for competitiveness, and […]

Tags: BIng, guest experience, hotel marketing, hotels, marketing, Photosynth, WIHP

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Featured Stories

AI Everywhere

AI Everywhere: Hospitality’s Latest Campfire Sing-Along

Parthenon marbles

Mitsotakis Rejects Bayeux Tapestry Loan Model for Parthenon Marbles, Demands Permanent Reunification

Heraklion cruise future AI illustration

New Kastelli Airport Could Open Home Port Era for Heraklion’s Cruise Future

Sitia Wildfire

Sitia Wildfire Eases After Night of Wind-Driven Reignition, 135 Firefighters Still on Ground

Rethymno tourist trees

Rethymno Is Giving Repeat Tourists Something Better Than a Trophy

Why We Embrace AI

At Argophilia, we believe in using every tool at our disposal to bring you the stories that matter. You may notice a certain precision in our data analysis, a specific flair in our visuals, or a rapid turnaround on complex topics. That is no accident—it is the result of our rampant use of artificial intelligence.

We use Gemini to help synthesize data, structure our reporting, and ensure our news remains as sharp as the reality we cover. When it comes to our imagery, we rely on the creative power of Midjourney and NightCafe, unless otherwise noted in our editorial credits.

We are not apologetic for this. In a fast-moving world, these tools allow us to focus on what really counts: investigating the issues, giving a voice to the marginalized, and maintaining the journalistic integrity you expect from us. We see AI not as a replacement for human judgment, but as an engine that amplifies our ability to inform, analyze, and tell the truth about our island and beyond.

We are writers and journalists first—but we are proud to be tech-enabled ones, too.

How Public Relations in Hospitality Adapts to AI Technology banner

Your go-to guide for foraging cretan horta

Stories of Interest

grape harvest in Crete

Platanias Celebrates Cretan Wine and Heritage at the 16th Land – Culture – Tourism Festival

2026-09-25 By Argophilia Travel News

Platanias hosts its 16th Land, Culture, Tourism Festival on September 27, celebrating Cretan wine, tsikoudia, local food, music and traditional culture.

Souda Base

New US Military Infrastructure Is Expanding at Souda Bay, Procurement Records Show

2026-09-25 By Mihaela Lica Butler

The Pan-Cretan Committee slams new multi-million dollar US military construction projects and submarine facilities at Souda Bay and Marathi.

KTEL Summer Bus Schedules

Cretan KTEL Alliances Face International Competition in High-Stakes Bus Tender Deadline

2026-09-25 By Kostas Raptis

Crete’s KTEL bus operators unite as the October 19 deadline approaches for a high-stakes public transport tender featuring international bidders.

Papoura Hill Minoan monument

Council of State Rejects Appeal, Clearing the Way for Papoura Hill Radar at Kasteli Airport

2026-09-25 By Mihaela Lica Butler

The Council of State dismisses a municipal appeal against installing airport radar on Papoura Hill, clearing a major hurdle for the Kasteli Airport project.

Rain Causes Samaria Gorge Closure on September 23

Agia Roumeli Residents Defy Official Closures and Reopen Samaria Gorge in Protest

2026-09-25 By Iorgos Pappas

Residents of Agia Roumeli unlock the Samaria Gorge in protest against OFYPECA weather closures, vowing to keep the trail open until October 31.

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