This week at the World Travel Market (WTM) the Azerbaijan Tourism Board has launched its ‘Take another look’ marketing campaign as part of a new strategy to rebrand the country and to increase inbound tourism by 2023.
New for 2017, there will be added ethno-cultural routes in Dagestan and Azerbaijan in an international project of the countries of the CIS and China’s “New Silk Road” initiative. In a promising news tourism industry development, Dagestan is planning to open the routes and stays in accordance with the travelogues of the famous French novelist Alexander Dumas.
For the first time ever, the regions of North Caucasian Federal district were United on a single exhibition stand at Intourmarket (ITM) 2016.
In ski news from Caucasus ski resort ‘Arkhyz’, instructors in alpine skiing and snowboarding, and JSC ‘Resorts of the North Caucasus’ will hold certification courses for training courses entry-level instructors ( ‘C’ category) and instructors average level of training (category ‘B’ ), for the upcoming 2016/17 season.
According to a recent report via Otdyh.Na Kubani.ru, the first skiing village of a larger complex of resorts will come to the Lago-Naki area of the Azish in Russia’s Krasnodar Krai region. The ski area, capable of entertaining 5,000 enthusiasts, will eventually offer more than 35 ski tracks and black tracks for downhill experts.