TripAdvisor® has published its first-ever Review Transparency Report showing over 1m fake reviews being blocked from the site in 2018.
travel reviews
TripAdvisor Taps Into Medallia® SaaS
SaaS Customer Service Management (CEM) leader Medallia® has just announced a partnership with TripAdvisor® for making a better engagement via the travel company’s review process.
Triptease is Really, Really, the Future of Travel Reviews
Now that my invite to travel Triptease has been mailed, received, and opened, the latest in a line of online travel tools gets a bit of Argo love, or hate, depending. If ever you feverishly desired making a magazine from your travels, Triptease may just be your dream come true. Let’s find out 1 -2 -3.
Will Expedia’s “Verified” Reviews Fly?
Last week, Danny King over at Travel Weekly hit the nail on the head with his assessment of Expedia’s so called “verified” review system. Expedia Verified Reviews attempts to qualify hotel reviews using “use” of Expedia as a criteria. Having pushed TripAdvisor from the OTA nest on its own, Expedia seems intent on milking the last drop from the user review teat.
50 Million Reviews on TripAdvisor and Growing
TripAdvisor Media Group generated $486 million in revenue in 2010, all based on user-generated content. However TripAdvisor hasn’t considered rewarding its top contributors in any way to celebrate its 50 million reviews milestone.