We live in such a busy world, there’s a constant rush, and we have more and more needs. We have contributed to the evolution of technology and technology offered us in return, a more convenient life.
With the development of Web-enabled mobile phones and the expansion of smart phones, mobile banking has become a priority for U.S. financial institutions.
Mercator Advisory Group, global advisor to the payments and banking industries, recently launched “A look of the Top 30 Banking Institutions” , an overview of mobile banking products, considering the best 30 institutions in the United States.
The report, consisting of 17 demonstrations spread across 33 pages, is based on realistic, timely research and focuses on three main categories existing within mobile banking. “A look of the Top 30 Banking Institutions” also presents the way financial institutions (Fls) use third-party partners and outsources in order to accelerate the products’ development and to fold them on the market needs.
For the report to be complete, Mercator has also studied the factors that will determine the future growth of mobile banking popularity and so, the advisory services firm concluded that security and customer comfort are the most important elements underlying the fulfillment.
Mercator’s Director, Ed O’Brien, recently declared:
“Increasing customer demand has spurred financial institutions to offer one or more variants of mobile banking. Customers are increasingly embracing mobile banking because of its ubiquity and convenience, and financial institutions see the growth potential and overall value that this important banking channel offers.”
In this report are mentioned powerful organizations such as: Apple, Bank of America, BB&T, BBVA, Chase, Google, HP, Huntington Bank, KeyCorp, Microsoft, M&I Bank, Palm, RIM, USAA, US Bank, Union Bank, and Wells Fargo.
For more information please visit: http://www.mercatoradvisorygroup.com.
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