Two months ago I wrote a report about Thomas Cook’s impending failure. Experts argued. Too bad, people who did not listen lost a lot.
Thomas Cook has just launched its largest multimedia campaign yet, as it spearheads calls for the UK government to support the tourist industry in all sectors – including both domestic and international tourism.
In travel news from Germany, online travel giant Sabre Group has announced the launch of a social networking platform here in Germany. AgentStream is theoretically designed for travel agents in Germany to be able to engage the social web, at least this is what the over four thousand global participants at AgentStream hope. But aside the obvious PR push of this, is the platform really all that social? It looks more like a push to keep up with Travelport than anything.