After its successful public debut at ITB Berlin 2016 SnapShot continued developing its highly anticipated analytics platform, and has recently updated it to include multi-property functionality, making SnapShot Analytics the first product of its kind to offer a powerful, yet flexible and easy-to-use dashboard.
SnapShot Analytics already offers important benefits to hoteliers.
- It is a digital platform that enables hoteliers to manage everything from revPAR to ADR and beyond.
- It aggregates data from various sources like the hotel’s PMS system, STR, OTA Expert, Trip Advisor, Google Analytics, and social media, all within the same platform.
- It offers highly-actionable data immediately available, organized to show what is most important for the hotel, at the right time.
- It gives instant access to Big Data, Small Data, structured and unstructured data, which can be used to improve sales, revenue, customer service, and more.
- It eliminates the need of expensive, complex technology currently available to hoteliers to access and analyze the aforementioned data.
With multi-property functionality, SnapShot Analytics becomes even more powerful. Multi-property Analytics is simple to use and set up, and can be customized individually, to meet the needs of every hotel management team. Every interested hotelier can book a demo, to see just how SnapShot can help improve booking numbers, social media footprint, branding, and more.
Multi-property Analytics enables hotel chains and small hotel groups to consolidate all their hotel data into one dashboard. The new feature ads functionality to the previous version of SnapShot analytics, in that that hotel management teams can now:
- Create groups based on specific needs: by brand, location, area, region, and more.
- Share any card or page with anyone, including people who don’t have access to SnapShot Analytics.
- Assign one property to different sets, simultaneously.
- Zoom in for details or zoom out for the larger picture.
- Compare different sources of performance data, market benchmark data, and reviews data.
- And compare property sets or individual properties within a set in one glance.
As the hospitality industry is now evolving faster than ever, SnapShot will continue to develop new tools in support of hotels of all sizes.
