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hospitality rating

How to Handle Fake Posts on Travel Review Sites

2013-02-21 by Aleksandr Shatskih

Fake reviewer

Hospitality firms with online presence can introduce and sell their products not only to actual customers directly, but also to the networks reached by customer feedback. More people reading customer reviews means a wider market reach, as any people use travel review websites in planning trips and sharing travel experiences. It’s been shown that three quarters of online travelers use three or more travel review websites before final booking. But there’s a problem…

Tags: fake reviews, Hospitality marketing, hospitality rating, hospitality SEO, hotel reviews




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