More than six in ten travelers (61%) say they pick a destination for its great food or drink; Over half of global travelers (51%) are likely to seek out local street food markets; Malaysia, Taiwan, Japan and Brazil are among the top places to discover local food across the globe.
culinary travel
Cyprus Tourism Revamps Island’s Culinary Legacy
A study of touristic trends by the Cyprus Tourism Organisation (CTO) has prompted the launch of a campaign, the Cypriot Breakfast, aimed at showcasing local cuisine. The project, in collaboration with the Travel Foundation in the UK, focuses on tradition rather than diversified Cyprus touristic offerings.