In news from Carlson Wagonlit Travel (CWT), the agency’s new mobile hotel booking app CWT To Go, has spurred bookings by over 20%, according to the company. CWT’s launch of mobile hotel booking functionality was rolled out to over 600,000 registered users in 17 markets. CWT says the app is a resounding success.
CWT To Go (CWT Facebook)
According to the news from CWT, adoption of the new booking tool has been very strong. CWT To Go is a tailored app, made for connecting each individual property’s traveler programs. Plugged into some 467,000 hotels worldwide, the new app gives Carlson Wagonlit clients more access to hotel choices than ever before. David Moran, executive vice president, CWT, had this to offer via the company release:
“Our research and traveler knowledge told us 2015 was the year to introduce mobile hotel booking to CWT To Go and these successful results prove we made absolutely the right decision.”
CWT plans a broader rollout of mobile based booking services later this year. The company’s flight booking app is in beta testing now, but the combination of hotel-flight booking ease only makes sense.
Readers interested in more information should contact CWT directly via: Fredrika Rylander, CWT Global Media Relations – + 41 79 205 23 47 or frylander@carlsonwagonlit.com
