Montenegro proclaimed itself the world’s first “ecological state” back in the 90’s, but only now has the message and initiative reached into the countryside and wilderness areas. A former hazardous waste dump in the country’s wildest and most beautiful area is turning over a new ecological leaf finally. Mojkovac, Montenegro wants to be an Eco-tourism hub for the region.
Montenegro has been selected as a finalist for their stewardship in sustainable tourism by the WTTC. But as far as digital engagement and branding, their online presence is scarely even felt. A wonderfully simple and useful tourism website goes almost to waste without social media or continual outreach of any kind. What is the Ministry of Tourism thinking?
It is not the ideal time to travel to Albania, Bosnia-Herzegovina, Croatia, Serbia or Montenegro. The five Eastern European countries were hit by a natural disaster of unprecedented proportions.
Montenegro reaches out to foreign investors with aggressive new plans and economic potentialities. Prime Minister Dukanovic’s ambitious plans for infrastructure refinements and luxurious touristic developments will certainly attract the most forward thinking monied people. Will industrial and other markets thrive? Only time and making a good case will tell for Montenegro’s emerging economy.