- The 15th QM Awards celebrated “The Power of Quality” in Antalya on March 25.
- Rixos, Maxx Royal, and Corendon dominated the new “Game Changers” category.
- The event signaled a shift toward data-driven intelligence for the 2026 season.
- The launch of the QM Summit in 2027 aims to move the industry from awards to actionable decision-making.
A Marathon of Quality in Antalya
The 15th anniversary of the Quality Management (QM) Awards was more than just a gala; it was a massive display of Türkiye’s tourism ambitions. With over 100,000 votes cast by industry professionals, the event served as a high-profile “roll call” for the brands expected to lead the 2026 season. While the speeches were long on sentiment, the results provided a clear map of who currently holds the most weight in the Turkish market.
The “Game Changers” of 2026
This year’s ceremony introduced the “Game Changers” category, highlighting the innovators who are doing more than just providing service—they are shifting the global narrative for Türkiye.
- Hospitality Leadership: Maxx Royal Resorts (Resort Chains) and Rixos Tersane İstanbul (City Hospitality) took top honors.
- Global Brands: Rixos Hotels was recognized for its successful globalization, while Corendon was named the year’s most integrated tourism group.
- The Visionaries: Key individual honors were awarded to Mehmet Aygün (Titanic Group) and Fettah Tamince (Rixos) for their continued impact on the sector’s international standing.
Regional Winners: The Best of the Best
While the full list of winners is extensive, several “Best in Class” titles were awarded to regional powerhouses:
- Family Favorites: Miracle Resort Hotel (Kundu) and Ela Excellence Resort (Belek).
- City Excellence: Akra Antalya and Swissotel Büyük Efes İzmir.
- Travel Tech: SAN TSG once again proved its dominance in the digital space with its “Sejour” software.
From Awards to Action: QM Summit 2027
The biggest news of the night wasn’t just the trophies, but the announcement of the QM Summit. Scheduled for 2027, this new platform aims to turn the “collective intelligence” of the QM Awards into a pre-season decision-making hub. The goal is simple: less fluff, more finance, and a focus on the technology that will keep Türkiye competitive on the global stage.
