Luxury hotel brand Waldorf Astoria Hotels & Resorts unveiled a global social media campaign with videos featuring its famous properties. The Unforgettable Stories video series debuts with a video in which world-renowned Chef Heinz Beck speaks about culture and food and features one of the brand’s famous properties: Rome Cavalieri, Waldorf Astoria Hotels & Resorts.
Other videos feature key figures and representative elements from various hotels worldwide. You’ll take a visit to the factory and atelier of Howard Harris, the artist who made the iron curtain sculpture in the Waldorf Astoria Chicago lobby, you’ll find out more about Chef Pierre Gagnaire from Waldorf Astoria Berlin, Tom Hogan, Mixologist at Bernard’s bar at Waldorf Astoria Chicago, and Lisa Simeone and Gina Deary of Simeone Deary Design Group.
“Waldorf Astoria Hotels & Resorts around the world offer guests the opportunity to create unforgettable memories through original programming and personalized service,” said John T. A. Vanderslice, global head, luxury and lifestyle brands, Hilton Worldwide. “We are delighted to highlight and celebrate the individuals who are instrumental in defining and curating the bespoke experiences and inspirational environments at all of our properties worldwide.”
You can watch all the videos, as these unforgettable stories go public, on the official YouTube Channel, but you can also find out more about the campaign and hotels from their Facebook page and website.
I must admit that I think this is an interesting campaign and I look forward to seeing the other videos in campaign.