For the first time ever, the highly acclaimed Nations Cup Beach Volleyball is making its way to the sun-soaked shores of Crete. From May 16–18, 2025, this international tournament will unfold against the stunning backdrop of TUI Magic Life Candia Maris, a luxurious seaside resort located in Amoudara, just five kilometers from Heraklion. Hosted under the guidance of the European Volleyball Confederation (CEV) and the Hellenic Volleyball Federation, this landmark event promises to bring world-class athleticism and a spirit of competition to the island.
In collaboration with local institutions such as the Region of Crete and the Municipality of Malevizi, the event also aims to highlight Crete’s dual identity as a hub for both sporting excellence and cultural tourism. Metaxa Hospitality Group, now marking its 50th year, will play a pivotal role in organizing the competition, reinforcing its commitment to hosting globally recognized tournaments that unite sports and tourism.
An Innovative Format: Unity Through Team Spirit
Unlike the typical structure of beach volleyball competitions, where paired athletes compete independently, the Nations Cup champions the concept of teamwork on a national scale. Each country fields two pairs who join forces in an innovative scoring system that prioritizes collaboration over individual performance. Victories are determined not just by skill and precision, but also through strategic planning and a collective effort that exemplifies true team spirit.
For the men’s category, national teams from the Netherlands, Hungary, Luxembourg, and Greece will bring their talent to the sand. Meanwhile, the women’s category will witness fierce competition from teams representing Poland, Estonia, and Greece. With this format, the Nations Cup not only celebrates sport but also inspires unity, earning its status as a beloved event within the world of beach volleyball.
More Than a Sporting Event: Tourism and Cultural Impact
This tournament is more than just a showcase of athleticism. It’s a celebration of what Crete embodies—history, hospitality, and an unrivaled natural setting. The event is expected to draw athletes, coaches, and volleyball enthusiasts from around the world, sparking a wave of benefits for the local economy. The influx of visitors will provide opportunities for businesses in hospitality, catering, and transportation, extending Crete’s tourist season beyond its traditional summer peak.
But the impact doesn’t stop at the regional level. By hosting such a prestigious event, Greece solidifies its place on the international map as a premier sports tourism destination. This accomplishment could pave the way for additional global tournaments, further enhancing the country’s reputation and appeal.
A Venue Fit for Champions
The dedicated venue for this grand event, TUI Magic Life Candia Maris, offers more than just a court for competition—it offers an experience. Nestled on the island’s northern coastline, the five-star resort boasts modern, world-class infrastructure perfectly tailored for high-stakes international tournaments. Its close proximity to Heraklion ensures easy access for spectators and participants alike, blending convenience with a picturesque Mediterranean atmosphere.
Metaxa Hospitality Group’s role extends beyond hosting. This year alone, the group will also welcome two additional world volleyball championships, cementing Crete’s status as a premier sporting destination. Scheduled for November 2025, these upcoming tournaments will continue to draw global attention to the island, providing a seamless blend of sport and leisure.
Key Highlights of the Nations Cup Beach Volleyball in Crete
- Dates: May 16-18, 2025
- Location: TUI Magic Life Candia Maris in Amoudara, near Heraklion
- Participants: Men’s and women’s teams from six nations
- Unique Format: Focus on national team collaboration over individual pair competition
- Impact: Boosts local tourism, supports businesses, and enhances Greece’s reputation internationally
