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Boost in Hotel Occupancy in Bulgaria

Royal Bay Resort, Ikantaluka, between Balchik & Kavarna, Bulgaria (Photo by Todor Andonov on Unsplash)

  • Overnight stays in Bulgaria’s accommodations reached 3.5 million in June.
  • Overall, hotel occupancy increased to an average of 38.8%.
  • Local resident stays grew by 8.3%, surpassing the 3.8% rise in foreign visitors.

A Surge in Staycations

In June, Bulgaria experienced a significant surge in hotel occupancy as the number of overnight stays hit 3.5 million, reflecting a 5.9% increase compared to the previous year. Data from the National Statistical Institute revealed that the overall volume of overnight stays climbed by 6% from the previous year, with hotel occupancy levels rising by 2 percentage points, averaging 38.8%.

Preference for Premium Accommodations

Among the total overnight stays, foreign visitors booked 2.3 million nights, while local guests accounted for 1.2 million. A preference for luxury accommodations was evident, as 77.4% of foreign visitors chose four and five-star establishments. This pattern was also seen among Bulgarians, with 45.6% of local stays in high-end hotels.

The statistics highlight a more pronounced increase in stays by local guests, which jumped by 8.3%. In contrast, nights booked by international guests rose by 3.8%.

Categories: Bulgaria
Manuel Santos: Manuel began his journey as a lifeguard on Sant Sebastià Beach and later worked as a barista—two roles that deepened his love for coastal life and local stories. Now based part-time in Crete, he brings a Mediterranean spirit to his writing and is currently exploring Spain’s surf beaches for a book project that blends adventure, culture, and coastline.
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