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Orbitz

Getting There and Carried Away Airlines

2011-01-05 by Phil Butler

The future of air travel

The recent war between online travel agents and major airlines heats up still more. But for the travel consumer, how will all this soap opera posturing effect prices and value? The answer is fairly simple, prices will go up, and services will go down. The trend to cut everything from jet fuel to aspirin is in place, and only a paradigm shift can alter that. Comparison pricing is the only consumer weapon for value. Expedia, Google, American Airlines, the customer, what is best for business only the customer can say.

Tags: air fares, air travel, American Airlines, business travel, Expedia, fare wars, Getting There, Google, Google ITA, ITA, Jet Blue, Joe Brancatelli, Orbitz, OTA's, Portfolio.com, price war, Southwest

Expedia Dumps American – Can the Airline Still Fly Online?

2011-01-02 by Phil Butler

American Airlines landing page

Now American Airlines’ fares are dropped from Expedia altogether. With the company claiming no effects on sales, and their ongoing posturing to be seen as in control, is American in trouble? America’s 3rd most powerful airline company has entered into an online marketing war it may not be able to win.

Tags: advertising, airfares, airline advertising, airline hype, American Airlines, Bookings, cutbacks, Expedia, Facebook, Golf Digest, Orbitz, PR hype, price cuts, prices, social engagement, travel bookings, Twitter, website

Is American Airlines Spinning Out of Control?

2010-12-30 by Phil Butler

American't Airlines

The shakeup for air travel bookings online continues today with American Airlines’ contention that their ticket sales have never been better – even without Orbitz and Expedia. The airline neglects to point out an email marketing initiative instigated simultaneously with dumping Orbitz, and the fact that ticket sales for every airline have risen these last few days. What is the customer to make of supposedly trusted travel partners when low blows are the trend?

Tags: airline bookings, airline business, airline PR, Alexa, American Airlines, Delta Airlines, economic war, Expedia, Google Adwords, Kayak, online tickets, online travel, Orbitz, OTA's, price wars, travel prices, Travelocity

Are Airlines Unringing the Online Travel Bell?

2010-12-27 by Phil Butler

Lufthansa Detours section of their website

The war between online travel companies and airlines is heating up. Expedia counters American Airline’s move to dump Orbitz, as Delta begins its abandonment of smaller OTA’s. Can online travel giants win out over the service providers they actually depend on? Much depends on the customer in the end.

Tags: American Airlines, Bookit, cheapoair, Continental Airlines, Delta Air Lines, Expedia, Google Travel. FairSearch, Kayak, Lufthansa, Lufthansa Detours, Northwest Airlines, OneTravel, online travel, Orbitz, OTA, Quantas Airlines, Sojern, United Airlines, US Airways

Thanksgiving Air-travel in the U.S. – The Orbitz Insider Index

2010-11-09 by Mihaela Lica Butler

Philadelphia International Airport

Orbitz released the Insider Index for Thanksgiving air-travel. This year’s index features both time-saving tips at the nation’s busiest airports, as well as a list of the least busy alternatives for Thanksgiving travelers that have not yet booked their flights

Tags: Orbitz, Orbitz Insider Index, Orbitz Insider Index 2010, Thanksgiving Air-travel, Thanksgiving airport

American Airlines Gut Punches Orbitz

2010-11-06 by Phil Butler

Jeff Clarke may be feeling pressured

Travelport and Orbitz sue American Airlines over intended breakup of ticket sale deal. American wants exclusivity and no competition, while online travel companies demand choice for their customers. In what appears to be a move in protest of Travelport’s Southwest deal, AA aims to leverage their position. Meanwhile, Orbitz stocks tumble when they can afford it least.

Tags: airline tickets, airlines, American Airlines, Expedia, online tickets, online travel, Orbitz, resellers, Sabre, Soutwest Airlines, ticket sales, travel stocks, Travelport

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