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Heart of a Lion: The Harsh Reality of Entrepreneurship

Thomas Magnuson, CEO of Magnuson Hotels

The following is from Thomas Magnuson – co-founder and CEO of Magnuson Hotels, one of my best friends, and the smartest man I know.

Tom shares part of a conversation with Pepperdine Graziago Professor John Mooney, Academic Director, Executive Doctorate of Business Administration and Associate Professor at Pepperdine Graziadio Business School at January 2021’s “Graziadio Day Around the World: Europe.”

On a note from me, one of my learned teachers once told me that brilliant people do not know everything, they only know who to ask. With Tom’s sharing here, we see how wisdom is a free-flowing thing passed on through time. And wisdom is something all the world needs right now. Now, from the conversation…

February 15, 2021

There are a billion different reasons which drive people to become entrepreneurs. Some people are driven by a desire to help people and some people just want to go for money. I don’t think Jeff Bezos thinks about money at all and I don’t think Bill Gates did either.

I truly think Jeff Bezos was consumed with efficiency and providing more things at a lower cost. I think Bill Gates’ dream was putting a computer on every desktop in the world and imagining the increased standard of living if everyone could have open access to education.

Whatever the reason, the reality is the same for everyone, whether it’s romanticised by the business press or not. We often see some young darling company that was an idea, got early funding and clearly everybody there has heavy stress. The more money they get, the bigger the gun is at the back of their head as they work 24/7.

On my last day at Pepperdine School of Business in 1989,  Professor Chuck Williams, a former Fortune 500 CEO, said some of us would win, some would lose. Some of us would take jobs, some would start up our own businesses. He said:

“Some of you are enamored with the idea of becoming an entrepreneur. If you do, you will lose sleep, always be on the edge between success and failure, have to resort to paying employees with funds from your credit cards, and even mortgage your house as security for your company. You’re never going to get to a place when you think you’re there because you’re going to be all consumed by forces.”

I honestly think it was one of the most terrifying moments of my life. At the time I never dreamed I’d become an entrepreneur, and later I found out he was right about it all. I never dreamed that would become my life.

As national and global economies cope with current struggles, young people today won’t have the luxury of choosing whether to be an entrepreneur or not, as they used to do. The path for many has been reduced to ‘work with what you’ve got’ because old Mississippi wisdom says ‘you would if you had to.’

At first, you come out with the heart of a lion. Along your way make sure you keep a strong faith because you’re going to get worn down and compromised.  You’re going to get acclimated and become risk-averse. If you can keep your faith and surround yourself with positive role models and possibilities, you can hold the vision. If your business is slowing, ask yourself  ‘Am I thinking big enough?’

There will be times when you want to quit, but just don’t. `Stay true to your heart and make it to the next day, then repeat, and repeat.

My dad would say: ‘You’re just going to have to outlast. Just keep going’.

About Magnuson Hotels:
Magnuson Hotels, headquartered in London UK and Spokane WA stands as a top 20 global chain. Founded in 2003, Magnuson Hotels gives independently minded hotel owners a way to achieve global brand support at a fraction of the cost of traditional franchise chains. In 2019, the company outperformed the USA STR RevPAR by 10X. In 2020, Magnuson Hotels outperformed the USA hotel index by 3X by moving to a 100% focus on serving essential services workers across secondary tertiary, rural and highways markets of the USA. Customer groups staying in Magnuson Hotels include construction, transportation, medical, government and public safety.

Categories: Featured Hotels
Phil Butler: Phil is a prolific technology, travel, and news journalist and editor. A former public relations executive, he is an analyst and contributor to key hospitality and travel media, as well as a geopolitical expert for more than a dozen international media outlets.
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