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How to Build the Right Social Media Presence for Your Hotel

To answer this particular question, you need to identify the most lucrative social networks for hotels. Please consider Foursquare and TripAdvisor first, as well as any other similar networks in your own country. However, this article will not be about them –

Eastern Europe

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Elafonisi courtesy Oltau

TripAdvisor Names Best Europe Beaches

Just in time for Spring, TripAdvisor has named the top 25 beaches in Europe for 2015 in the Traveler’s Choice Awards. With Spring having sprung just in the nick of time, what better information do those with cabin fever over the winter need? Here’s a look at some fantastic beaches to start warming up at […]

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Hotel News


Swissotel Sofia brand’s first property in Bulgaria

Swissôtel Hotels & Resorts has announced an agreement with Turkish developer Garanti Koza to manage Swissôtel Sofia. The new flagship property is being developed in Bulgaria’s capital, and is expected to open in 2018.

Magnuson Worldwide

Magnuson Hotels Worldwide releases local performance tool

Magnuson Hotels Worldwide has just released a global hotel performance calculator which allows owners to benchmark their individual hotel performance versus local markets. In a move the company says is a “first ever” approach to measuring true performance at the local level, Magnuson’s release of the tool on Hotel Authority seems destined only for those in dire need of revenue help. Here’s a brief look at a local performance indicator.

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